“We created HydroGlow Daily as a multitasking mineral sunscreen that provides valuable hydration benefits,” said Julie Campbell, EVP and PUR Chief Marketing.
ATLANTA (PRWEB) May 23, 2023
PÜR, a brand known for multitasking must-haves and skincare-infused makeup, has announced the release of their brand new sunscreen! HydroGlow Daily is a gentle multitasking mineral sunscreen with SPF 30 for smoother, glowy-looking skin. This Moisturizing Niacinamide Mineral Sunscreen fills a gap in PÜR’s collection as this is their first sunscreen that pairs perfectly with their best selling 4-in-1 Pressed Mineral Makeup Broad Spectrum SPF 15.
“We created HydroGlow Daily as a multitasking mineral sunscreen that provides valuable hydration benefits,” said Julie Campbell, EVP and PUR Chief Marketing. “Gone are the days of chalky, white cast sunscreen. Rather, HydroGlow provides anti-aging sun protection along with a layer of hydration. What’s more, the product was specifically created to wear flawlessly under any type of makeup but in particular, the array of complexion products from PUR.”
HydroGlow Daily Moisturizing Niacinamide Mineral Sunscreen SPF 30 gives skin the protection it needs with a gentle, multitasking formula to help protect the complexion from environmental stressors and potential sun damage. The super lightweight formula leaves skin both hydrated and soothed for a healthy-looking glow while still maintaining a high SPF rating. HydroGlow Daily can be layered under makeup to provide a moisturized, lit-from-within look while also helping protect skin from the sun. Formulated with skin-loving ingredients such as Niacinamide, Aloe, and Zinc Oxide, HydroGlow Daily helps hydrate and smooth the skin without leaving behind a white cast when applied appropriately.
“HydroGlow Daily is a great multitasking sunscreen. It’s formulated with ingredients like Niacinamide, which is the ultimate multitasker as it helps to improve tone and texture and helps strengthen the skin barrier,” says New York Based, board certified dermatologist Dr. Hadley King. “This SPF also has a mineral formula, which is my preference when I look at sunscreens. I prefer mineral SPF sunscreens with ingredients like Zinc Oxide instead of chemical sunscreens because they offer broad spectrum protection, and there are fewer concerns about safety for ourselves and our environment.”
This Moisturizing Niacinamide Mineral Sunscreen SPF 30 works well with other products in the PÜR skincare collection to create a skin-dulgent daily skincare routine, such as their new Sea Fresh Purifying Gel Foam Cleanser to help deeply cleanse skin and Tropical C Brightening Vitamin C & Peptide Moisturizer to hydrate and help brighten the appearance of dull, lackluster skin. The exciting and convenient packaging of this Mineral Sunscreen includes a twist to open/close application for quick application. To use HydroGlow Daily, apply before any makeup 15 minutes before sun exposure and reapply every 2 hours. As a pro tip, use the fun, convenient cap to gently open and close the product with a simple twist. Squeeze gently. A little bit of HydroGlow Daily goes a long way.
The lightweight SPF 30 formula of HydroGlow Daily makes it a must-have in daily skincare routines as it helps moisturize, protect, and prime. It’s an all-in-one skin-loving product! Stop by purcosmetics.com to shop the hydrating and skin-dulgent HydroGlow Daily Moisturizing Niacinamide Mineral Sunscreen with Broad Spectrum SPF 30, now available for purchase.
To learn more about PÜR’s award-winning skincare products, visit purcosmetics.com.
About PÜR Beauty™
Dedicated to our Beauty, PÜR and Simple philosophy, PÜR has redefined clean beauty since 2002 with one mission in mind—to offer, PÜR Beauties good-for-your skin products that deliver both immediate and long-term results. Motivated by the concept of multitasking, mineral-based beauty solutions, the line has expanded into a full spectrum product mix of efficacious complexion and color makeup products and transformative skincare solutions. While our proprietary technology may be complex, our method is PÜR and simple! We believe that the ultimate luxury is indulging in high-performance complexion and color products that align with your lifestyle. Breathe easy knowing that we formulate cruelty-free products that never contain parabens, gluten, talc, petrolatum, mineral oil and SLS. At PÜR, we’ve done the beauty, skin-ingredient research to create makeup, makeup brushes, cosmetic tools and skincare products that are never tested on animals and always cruelty free.