Realtor Rachel Betz Reels in Active Baby Boomers with Over-55-Focused Website

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Rachel Betz, owner of the Rachel Betz Real Estate Group, and Kathie Baratta launch specialized Denver real estate website, ActiveAgingDenver.com, for the 55+ community.

Rachel Betz

This will be the premier Denver metro website for the 55-and-over community, and active adults approaching that age.

“This will be the premier Denver metro website for the 55-and-over community, and active adults approaching that age,” said Betz, who was named Top Real Estate Agent in Colorado for 2015 by Top Agent Magazine. “It is ideal for Baby Boomers downsizing, moving back to the city now that they are empty-nesters, etc.”

The new website was created with the assistance of Baratta, a Senior Real Estate Specialist (SRES) and listing consultant who has comprehensive training on how to best help during the many change-of-life processes. This includes active couples and singles that are downsizing, buyers looking to move into specific 55+ communities, older people that are planning to sell to move into independent or assisted living, etc. “This site, however, will be directed mainly at people who still maintain a very active lifestyle,” said Baratta.

The new website, adds Betz, will also help clients to more thoroughly hone in on their particular needs. “People in the 55+ age group often have special needs and desires that are not addressed by the average real estate websites,” said Betz. “At ActiveAgingDenver.com, however, they can find information on all the 55+ communities in the Denver metro area.”

About Rachel Betz Real Estate Group, Keller Williams Realty
Rachel Betz and her team are passionate about real estate and committed to the success of their clients. Rachel and her team of professionals represent clients from all walks of life and every price range in the sale and purchase of homes, land and residential investment properties. For more information, please call (303) 534-5000.

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