Atlanta, GA (PRWEB) September 23, 2013
On September 20, 2013, co-hosts Lee Kantor and Stone Payton of BusinessRadioX®'s Atlanta Business Radio welcomed to the studio Lydia Caffery Wilbanks with Kellen Communications to discuss current trends in public relations and her online magazine, Haute Pink.
Lydia Caffery Wilbanks is the Vice President of Business Development for Kellen Communications. Kellen provides strategic communications programs that inform audiences, directs perceptions and delivers success to its clients. Wilbanks is considered an expert in understanding and forecasting customer trends, and she has extensive experience in new business development and target market analysis.
Kellen Communications is comprised of a mix of new media specialists and traditional media professionals. According to Wilbanks, "Our talent runs the gamut from seasoned public relations strategists, former journalists and experienced brand marketers through to interactive development specialists, graphic designers and governmental affairs pros."
In addition to serving as Vice President with Kellen, Wilbanks is also the Founder and Editor-in-Chief of Haute Pink, an online magazine and eccomerce platform devoted to fashion, beauty and food for the affluent Southern female. As an online publication, Haute Pink is distributed differently from its paper competitors. Explained Wilbanks, "We post five to six new stories a day, and we push twice a week to our subscribers." Wilbanks described Haute Pink's business model, "We are multi-revenue, so advertising is our primary source, but we also do promotions, and we help companies with their online presence."
To learn more about Lydia Caffery Wilbanks with Kellen Communications and Haute Pink magazine, tune in to this episode at Atlanta Business Radio.
About Lee Kantor:
Lee Kantor has been involved in Internet radio, podcasting and blogging since he started the Dr. Fitness and the Fat Guy show in 2005. Since then, Lee has interviewed well over 1000 entrepreneurs, business owners, authors and celebrities on a variety of shows and at live events. In addition to his hosting duties, Lee is a Managing Partner at BusinessRadioX® and is committed to helping entrepreneurs and business owners in Atlanta learn how to use radio to dramatically grow their businesses.
About Stone Payton:
For over 24 years, Stone Payton has been helping organizations and the people who lead them drive their business strategies more effectively. He is a Managing Partner at BusinessRadioX® and the author of SPEED®: Never Fry Bacon In The Nude: And Other Lessons From The Quick & The Dead, and has dedicated his entire career to helping others produce better results in less time.
About Atlanta Business Radio:
Each week, from the BusinessRadioX® studio in Sandy Springs, Lee Kantor and Stone Payton interview Atlanta, Georgia's top businessmen and businesswomen to learn what makes them the best at what they do.
About Business RadioX®:
BusinessRadioX® interviews dozens of innovative entrepreneurs and successful leaders each week. Its mission is to help local businesses Get The Word Out about the important work they’re doing for their market, their community, and their profession. With a pro-business slant and a long-form interview format, guests don’t have to worry about being ambushed or talking in “sound bites.” Guests have enough time to tell their whole story and to share their insights and experience without interruptions. BusinessRadioX® hosts are business professionals interviewing their peers, drilling down on the critical issues, and delivering practical information to an engaged business audience. Business topics that are frequently covered include: Law, Finance, Healthcare, Technology, Trade Shows, B2B Marketing, Venture Capital, Training and Development and other issues impacting the business community. For more information, visit: http://www.businessradiox.com.