RCS Market to Reach $5,749.6 Million by 2019 - New Report by MarketsandMarkets
(PRWEB) November 18, 2014 -- The market research report about the "RCS Market (by MNO Services, Infrastructure Service Providers & Deployment) - Worldwide Forecasts and Analysis - 2019", defines the global market for detailed analysis and divided it into various sub-segments for in-depth forecasting. According to the report, the global Rich Communications Services (RCS) Market is estimated to become worth $5,749.6 Million by 2019, at an estimated CAGR of 49.3%. During the forecasting period, Europe is expected to hold the largest market share, while Asia-Pacific and Latin America are expected to witness strong market traction.
Browse 49 market data tables and 60 figures spread through 150 pages and in-depth TOC on "Rich Communications Services Market"
Early buyers will receive 10% customization on this report.
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Modern day enterprise users have enhanced their communication options, which reflect in the rapid smartphone adoption and convergence of mobile-based messaging. Both these facts have enabled the evolution for mobile users from basic texting to various complex messaging options. With the advent of rich communication services, network operators are capable of providing better user experience to their subscribers. RCS has made diverse communication forms such as file sharing, voice calls, video sharing and chats to the subscribers.
According to the report, customer retention, influence of social networks, global interoperability and business collaborations amongst the key companies and service carriers are some of the major drivers for the RCS market. Apart from that, rapid investments in LTE and IMS are also reflecting on the growth in this market. This report by MarketsandMarkets broadly segments the global RCS market by services, user types, deployment models and geographic regions. the types of services are sub-segmented into voice over internet protocol, chat, content sharing, social presence sharing, file transfer, and IP video call. User types are categorized as enterprise user and consumer. On-premise and cloud are the major deployment models analyzed in the report. It also analyzes the global market based on geographic segments, which include, Europe, North America, Asia Pacific, Latin America and Middle East and Africa.
The report also provide specific analysis of the in-demand features such as group messaging, video chat and conferencing, and video transmission, file (video, content, images, text) transfer, and other files available from “Over The Top” (OTT) providers such as Skype, Yahoo Messenger, WhatsApp Messenger, Google Talk and others.
According to the report, rich communication services are extensively accepted across various consumer segments and enterprises. Rising use of smartphones, PCs, tablets and such other digital devices are influencing the consumers to expect rich communication experience from them. Enterprise users on the other hand are expecting these services to assist them in sharing documents, multimedia, photos, video and audio chats and contacts. As per the report, today, growing competition from the OTT players is expected to be the biggest challenge for the mobile operators. Apart from that, mobile application developers offering real-time services through an user-friendly communication environment is also expected to be crucial challenge for the market players.
RCS have been mostly acknowledged by enterprise users and consumers present in various industry verticals. However, according to the report, it is still a challenge for several mobile operators who are facing the competition from the OTT companies. As a result, they are seeking growth by offering cost-effective and flexible RCS services to the consumers.
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