Evans, GA (PRWEB) January 07, 2014
Larry Miller recently announced that Bert Dean, owner of ClarionSouth Communications, and his production team recently completed the 200th consecutive "CSRA HOME SHOWCASE" half-hour television program. Dean, who is the co-founder with Mr. Miller of the CSRA HOME CONNECTIONS Local Alliance Co-op Marketing Program, serves as the program's Executive Director.
“It's hard to believe we're in our ninth year with CSRA HOME SHOWCASE and the CSRA HOME CONNECTIONS program,” reports Miller. “We officially launched both on November 30, 2005.” Miller is the CEO of CSRA HOME CONNECTIONS, a subsidiary of CENTURY 21 Larry Miller Realty.
“Rob Forbes, owner of Moving Canvas Media in Evans, and his associate, Brian Andrews, consistently deliver excellent, broadcast-quality half-hour shows and 30-second TV commercials, year in and year out," explains Dean. "Our TV shows run for two weeks at a time so reaching the 200-show milestone is truly remarkable, especially in this era."
CENTURY 21 Larry Miller Realty Director of Communications Dawn Human is responsible for gathering all of the necessary elements (photos, prices, descriptions, etc.) from the firm's agents and also writes the scripts for the dozens and dozens of properties featured on each show. Dean, whose company has managed Miller's marketing since 1999, edits the scripts, builds the program's format and shares voice talent duties with Ashley Cordell, who also serves as the official corporate spokesperson on TV and radio for CENTURY 21 Larry Miller Realty.
"CSRA HOME SHOWCASE" (http://www.CSRAHomeShowcase.com) airs at 10:00 a.m. every Sunday morning on The CW Augusta, and nineteen times a week on WOW (formerly Knology) cable channel 38. The program offers 30-second and one-minute “TV tours” of dozens of homes, land and commercial properties listed by CENTURY 21 Larry Miller Realty agents. It also provides 15-second and half-minute commercial positions for CSRA Home Connections sponsors.
Former Morris Communications National and Major Account Manager Caroline Thomae Bradshaw, who is the CSRA HOME CONNECTIONS Director of Membership Development, has ignited exponential growth in the program since her appointment to her position on April 1, 2013.
"Both Caroline and Dawn, who joined us in May with Caroline's endorsement, have proven themselves to be extraordinarily capable, creative, industrious and trustworthy young professionals," reports Miller.
About CSRA HOME CONNECTIONS®
“We took the basic premise of CENTURY 21’s Local Alliance Program and enhanced it exponentially with an aggressive multimedia marketing campaign,” explains Larry Miller, who has been operating his successful CENTURY 21 franchise for over twenty-eight years. “Our program makes it possible for local businesses to economically and effectively market their products and services to thousands of homeowners, home-buyers, home-sellers and home-builders throughout the CSRA.”
In addition to "CSRA HOME SHOWCASE", the unique marketing program features:
- A substantial monthly radio campaign on a network of local radio stations;
- TV commercials on local broadcast stations (such as FOX 54, NBC 26, and WJBF-TV) and on both Comcast and WOW cable networks
- Internet marketing presence on http://www.CSRAHomeConnections.com and at http://www.CSRAHomeShowcase.com
- Social media presence on Facebook, YouTube, etc.
- Monthly ads in Homes and Land and The Real Estate Book
- Participation in direct mail campaigns and other co-op marketing initiatives
More about CSRA HOME CONNECTIONS:
“We’re offering tons of networking opportunities for our program participants, with monthly breakfast meetings, quarterly success seminars and other group events,” reports Director of Communications Dawn Human. “Furthermore, all of our agents are promoting our Preferred Providers to their clients, and our sponsors will cross-promote their products and services throughout the year.” Director of Membership Development Caroline Thomae Bradshaw adds: “Plus, in an effort to make sure we’re promoting the very best businesses available, all potential sponsors must apply for membership in the program, pass our Executive Committee’s review process, and agree to regular monitoring and customer service standards.” Interested companies, professional practices or individuals may contact Mrs. Bradshaw by phone at (706) 860-0000, or via e-mail: CBradshaw(at)C21LarryMiller(dot)com.
About CENTURY 21 Larry Miller Realty (http://www.C21LarryMiller.com):
CENTURY 21 Larry Miller Realty, founded in 1985, is the Augusta metropolitan area’s largest CENTURY 21 Real Estate Corporation franchisee. The firm, which offers full-service real estate capabilities, operates two local offices: in Evans, Georgia; and in Thomson, Georgia. Licensed in both Georgia and South Carolina, CENTURY 21 Larry Miller Realty’s service area includes Richmond County, Columbia County, Burke County, McDuffie County, Warren County, Lincoln County and Jenkins County in Georgia, plus Aiken County and Edgefield County in South Carolina. For more information, call Frank Stacey at 706-860-0765.
About CENTURY 21 Real Estate LLC:
CENTURY 21 Real Estate LLC (http://century21.com) is the franchise residential real estate sales organization, providing comprehensive training, or of the world's largest management, administrative and marketing support for the CENTURY 21® System. The System is comprised of approximately 7,000 independently owned and operated franchised broker offices and 100,000 agents in 73 countries and territories worldwide.
©2013 CENTURY 21 Real Estate LLC, A Realogy Company. CENTURY 21® Is A Registered Trademark Owned By CENTURY 21 Real Estate LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each CENTURY 21 Office is Independently Owned and Operated.
