Revcaster helps us maximize property rates by providing comp-set pricing data in a flexible, open format without a big price tag.
PORTLAND, OR (PRWEB) October 30, 2014
Revcaster agreed to supply HotelREZ Hotels & Resorts with competitive price data to maximize rates for its properties in markets around the world. HotelREZ provides distribution, revenue, sales and marketing consultancy for more than 1,000 member hotels in 27 countries. Member properties now access Revcaster data to evaluate pricing dynamics in specific markets and set optimized competitive rates.
Revcaster offers the hospitality industry's most valuable and affordable rate shopping solution. Clients rely on a user-friendly interface backed by stellar customer service to efficiently maximize rate opportunities on a day-by-day basis. Click here for more information on Revcaster’s pricing services.
HotelREZ leverages comp-set rates in a flexible, open format to maximize pricing
"We chose Revcaster because its team has the same emphasis on client service and value as HotelREZ," said Josef Lapka, Executive Director Business Operations. "Revcaster helps us maximize property rates by providing comp-set pricing data in a flexible, open format without a big price tag. We can see competitive rate comparisons for member properties and quickly evaluate pricing dynamics. This will be particularly important as HotelREZ expands its services into US markets from our new North American headquarters in Miami."
Revcaster pricing data flows seamlessly, automatically into amalgamated report
Thanks to Revcaster's technical support team, pricing data flows automatically into the HotelREZ reporting system, said Lapka. "Our team presents Revcaster pricing data to hotel members alongside website analytics data and reservation data from the Central Reservation System. We amalgamate all these data sources in one place so members are able to gain valuable insight to shape pricing, marketing decisions and maximize revenues generated from all the different distribution channels. We provide hotels with this level of integrated data, along with revenue consultancy, to enable them to make more informed decisions. They do not see Revcaster's name, but they benefit from its valuable information."
Revcaster provides price parity data for one-night and three-night stays 10 days in advance. "We can create our own reports to verify strategies that establish parity. We can also increase or decrease the reporting data points as needed" said Lapka.
Revcaster features include:
- An openly available API that is free to Revcaster customers.
- A scalable pricing structure.
- No long-term contract requirement.
- Fast, personalized customer service.
- Easy integration of competitive pricing data into any revenue management system.
"Our mission is to help member hotels achieve higher revenue, capture more reservations, and do both more efficiently," concluded Lapka. "Revcaster enables us to add valuable services so our members can profit and grow."
About HotelREZ Hotels & Resorts
HotelREZ was started in 2004 by Mark Lewis, an experienced hospitality industry professional and entrepreneur. Over the course of a decade the company has grown to be one of the leading hotel representation companies dedicated to marketing and connecting independent hotels with bookers worldwide. With an extensive hotel portfolio of over 400 hotels in the UK, from grand country house hotels and manors to city centre business hotels and boutique hideaways, HotelREZ is now one of the 5 biggest hotel companies in the UK, on the Global Distribution Systems.
Revcaster is the leading provider of flexible, cost effective hotel pricing tools to help hoteliers maximize ADR and be more profitable. Developed by hoteliers for hotel operators, Revcaster’s application collects market-specific comp-set hotel price information from hundreds of branded sites and online travel agencies and provides easy-to-use reports and data downloads. Reports are available anytime online in daily, weekly or other user-specific delivery formats. The company’s API makes it super easy to download pricing data into any revenue management tool or PMS its clients prefer. Revcaster’s professional customer-centric approach to project implementation and support, proven track record, and installed base of 4000+ properties underscores Revcaster’s unrivaled grasp of intelligent pricing principles for the hotel industry.