SaaS-based Business Intelligence and CRM Software Market 2014 – 2018 Research Report at Sandlerresearch.org
Dallas, Texas (PRWEB) July 28, 2014 -- The importance and popularity of mobile BI are growing in the market. Mobile BI helps organizations to track the performance metrics that are being introduced into the market. The growing demand for mobile BI is also because of the increasing mobility in organizations. Recently, workforce mobility has been increasing significantly with the growth of organizations outside regional boundaries. In addition, organizations are providing work-from-home options to reduce their costs and enhance employee morale.
Analysts forecast the Global SaaS-based Business Intelligence Market to grow at a CAGR of 30.93 percent over the period 2013-2018. According to the report, the increasing volume of information generated in enterprises is one of the major drivers in the market. BI solutions are useful in the retrieval and analysis of the vast and growing amount of diverse data in enterprises. BI enables the centralized management of enterprise-wide data to enhance the decision making process, thereby improving the performance and operational efficiency of an organization.
The report recognizes the following companies as the key players in the Global SaaS-based Business Intelligence (BI) Market: IBM Corp., Microstrategy Inc., Oracle Corp., QlikTech International AB, SAP AG, TIBCO Software Inc., Actuate Corp., Birst Inc., Bime, Cloud9 Analytics, GoodData Corp., Indicee Inc., Host Analytics Inc., Jaspersoft Corp., Kognitio , PivotLink , SAS Institute Inc.
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The Global SaaS-based BI market can be segmented on the basis of deployment models such as Private cloud, Public cloud, Community cloud, and Hybrid cloud.
Key Market Driver
• Increasing Volume of Information Generated in the Enterprises.
Key Market Challenge
• Presence of Many Open-source BI Vendors.
Key Market Trend
• Growing Demand for Mobile BI.
Further, the report states that the growth of the Global SaaS-based BI market is curtailed by certain challenges. The presence of many open-source BI vendors is one of the major challenges in this market. As the purchasing and licensing costs of commercial BI tools are high, several micro and small-scale enterprises and individual users prefer open-source products, which are freely available on the internet.
Sales force automation is a major contributor to SaaS-based CRM Software Market revenue within the Sales sub-segment. The advantages of quick deployment and simplicity of configuration for sales administrators make it an attractive substitute to on-premises solutions. The acceptance of e-Commerce SaaS solutions is increasing in the Business-to-Consumer segment, while some buyers have concerns over a probable lack of differentiation, impact on the overall IT portfolio, integration challenges with on-premises applications, and uncertainty over data ownership.
Analysts forecast the Global SaaS-based CRM Software market will grow at a CAGR of 20.83 percent over the period 2013-2018. According to the report, many factors drive the growth of the Global SaaS-based CRM software market. The increased use of web-based interfaces and social computing is one of the major drivers. Organizations are investing a lot of money in research to understand the behavior of customers. Hence, organizations use web interfaces and social computing to understand their target customers. The increased need for organizations to focus on core activities is another key driver for the market.
The Global SaaS-based CRM Software market is part of the Global CRM Software market. The report describes the size of the market based on direct revenue generated from the issue of new subscriptions, technical support, and software maintenance.
The recognizes the following companies as the key players in the Global SaaS-based CRM Software Market: Aplicor LLC, Microsoft Corp., Oracle Corp., Salesforce.com Inc., SugarCRM , IBM Corp., LongJump CRM , NetSuite Inc., SAP AG , ZohoCRM Inc.
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Key Market Driver
• Increasing Use of Web-based Interfaces and Social Computing
Key Market Challenge
• Integration Challenges with Other Applications
Key Market Trend
• Varied Adoption of SaaS in the CRM Market Sub-segments
Further, the report states that despite the growth drivers, the Global SaaS-based CRM Software market is curtailed by certain growth inhibitors. Integration challenges with other applications are one of the major challenges confronting the market. SaaS-based software needs to be integrated with all other software used in the organization to help manage the applications better.
Key Questions Answered in Report
• What will the market size be in 2018 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
Browse more report on Information Technology Market and Software and Services Market.
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Ritesh Tiwari, Sandlerresearch.org, http://www.sandlerresearch.org/, +1 (888) 391-5441, [email protected]
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