For relevancy, one should focus on training their sales staff to recognize the specific needs of each client and develop a customized experience for each based on these needs.
Austin, TX (PRWEB) July 19, 2017
Today’s consumers demand relevance, but what exactly does that mean?
While Oxford English Dictionary has its own definition of “relevance,” what one can take away from that definition is that relevance is a state of “connection” and “appropriate" -- and it plays a huge role in driving better sales.
Relevance doesn't require stalking prospects on Facebook or other social platforms. Instead, one should focus on training their sales staff to recognize the specific needs of each client and develop a customized experience for each based on these needs.
Ryan Dohrn of Sales Training World is an expert in corporate sales training and sales coaching, and is proud to present a new set of key, innovative tips -- available exclusively on salestrainingworld.com -- to assist salespeople in boosting relevance and, by proxy, boosting sales.
In this post, Dohrn addresses the following topics:
-Knowing the audience
-The problem with generic emails
-Research and doing the homework
-The three elements of relevancy
-The importance of authenticity
Relevancy does not have to be some daunting task, but it also is not something one can quickly throw together and toss into the next email campaign. These key strategies from author, sales coach, motivational speaker and marketing expert Ryan Dohrn will help any sales team, at any business, improve relevancy and, as a result, improve sales.
These innovative sales-training strategies are currently available on salestrainingworld.com. Click here to read more now!
About Ryan Dohrn:
Ryan Dohrn is an award winning corporate sales coach and offers corporate sales training to thousands of corporate sales executives each year. He is also an international motivational speaker and the author of the best-selling sales book, Selling Backwards. He has performed sales coaching for companies in 17 unique industry sectors, from media to tech to aviation, and is the owner and Publisher of SalesTrainingWorld.com an online portal for sales training success.