The OU symbol formally illustrates the product standards we’ve had since inception, so we’re very proud to be able to put it on our packaging.
Woodinville, Washington (PRWEB) May 07, 2014
Since the company’s founding in 2001, SaltWorks® has been committed to the highest integrity ingredient, developing processes that maintain the all-natural, unadulterated composition of sea salt and mineral salt. Earning kosher certification has always been a priority to SaltWorks CEO, Mark Zoske and President, Naomi Novotny.
“The OU symbol formally illustrates the product standards we’ve had since inception, so we’re very proud to be able to put it on our packaging,” explains Novotny.
SaltWorks began collaboration with the Orthodox Union in 2007, focusing first on the specialty gourmet salts. By this time, the company had experienced exponential growth and was one of the fastest growing privately held companies in the U.S. Much of the success was due to market expansion in the food processing and wholesale space. Novotny and Zoske knew that in order to maintain a competitive edge, their quality standards were impressive, but the industry simply favors products that can make the assertion on paper. The Orthodox Union is the largest and most esteemed kosher certification agency in the world.
After attaining certification for the specialty gourmet salts, customers were eager for SaltWorks to earn certification for the very popular smoked sea salts and Fusion@ all-natural flavored sea salts. In 2013, SaltWorks moved forward with the smoked varieties and upon completion, quickly began the process with the Fusion® line.
Now, after the recent certification of the Fusion all-naturally flavored sea salts, SaltWorks is the only salt company with a full product line that meets kosher guidelines according to Jewish law.
As the most trusted supplier and manufacturer in the specialty salt industry, SaltWorks is excited to complete kosher certification and continue to be the industry leader in innovation and premium quality.