San Francisco, CA (PRWEB) February 04, 2014
While those in the know say that the new Hummingbird algorithm update from Google hasn’t caused an issue with websites continuing to land high up on a search page, some business owners have rallied around a “major outcry” over lost rankings. Always the stuff of trial and error despite the new update that allows users to do an online hunt via a more conversational search rather than just by specific keywords, Google says if business owners haven’t had a glitch in their rankings so far they’re sure to not see any at all. Jeanette Kwok, President and CEO of Jeanette Kwok Web Design Inc., a San Francisco web design firm, says of her company’s focus, “As our newly produced video states, we’re careful to research our client’s companies thoroughly so we can assure that the keywords we optimized on their websites are the top terms their target audiences use in a search. The Hummingbird update allows Google to better understand and answer those longer-tail queries. With that said, we’re focusing quite a bit on social media marketing as well as social media optimization for our client’s businesses and we’re seeing excellent results. Every piece of the marketing puzzle matters.”
With the concerted ongoing effort to optimize their client’s social media marketing the San Francisco SEO strategists are focused on unique and relevant content generation as well as creating many social media groups around targeted keywords. Always with their finger on the pulse of what their clients need the San Francisco web design company banks on SEO for a site’s visibility and lead generation. Bringing the expansive web down to a feasible way to see and be seen the San Jose SEO specialists boil what is all too often a competitive marketplace down to an easily navigated field of opportunity. A field of opportunity that is fair and balanced.
Kwok adds, “We were happy when we saw Google’s latest Penguin and Hummingbird updates in late 2013 because we knew it would help negate the companies that were artificially increasing rankings on websites by manipulating the number of links pointing to a page through link schemes and other black hat SEO techniques. We don’t want to see this industry diluted by people whose SEO practices go against current search engine guidelines."
About Jeanette Kwok Web Design Inc.:
Jeanette Kwok Web Design is a full-service design agency with clients in the U.S., Canada and Europe that provides web design, SEO, mobile websites, social media marketing and web maintenance. The web design firm’s web experts are proficient in Joomla and WordPress.