SEO is the art and science of getting one's company to the top of Google or Bing.
San Jose, CA (PRWEB) February 16, 2015
The JM Internet Group (http://www.jm-seo.org), a leader in online SEO training, is proud to announce their review copy program for Jason McDonald’s latest edition of the SEO Fitness Workbook. Revised for 2015 to include both Penguin and Panda updates, the workbook is a landmark book for small business marketers, as it explains search engine optimization in plain English. In addition, the book provides no cost access to the SEO Toolbook with hundreds of tools for SEO, plus worksheets to make SEO easier than ever for the average layperson.
“I am so excited to offer the latest SEO Fitness Workbook via our review copy program,” explained Jason McDonald, director of the JM Internet Group. “Past editions have garnered hundreds of positive reviews on Amazon, and have become the industry standard in practical advice for small business owners and marketers.”
To sign up for a review copy, please visit http://www.jm-seo.org/courses/coupons/coupon-code-seo-review/. The review program will be terminated on February 28, 2015.
Why SEO Matters for Small Businesses
SEO or search engine optimization is the art (and science) of propelling a company to the top of search engines such as Google and Bing. Since consumers go first to the Internet, the use of SEO is imperative for today’s small business. While the process seems mysterious to the average layperson, it involves two fundamental techniques. “On Page” SEO is the construction of search-engine-friendly webpages through the use of content and tags, as well as the use of link sculpting between the home page, site navigation, and target pages. It also includes blogging and the use of SEO-friendly press releases. “Off Page” SEO is the solicitation of inbound links, social mentions, and social freshness. After both the Panda and Penguin updates, it is imperative that the small business owner or marketer understand SEO best practices to succeed at the lowest risk possible.
The SEO Fitness Workbook, 2015 edition, is a hands-on journey through the art and science of successful search engine optimization.
In addition to the SEO Fitness Workbook, Jason McDonald leads trainings in search engine optimization online. Here is the syllabus.
Top Ten: Top Ten No Charge Tools for SEO / Search Engine Optimization
Keywords: How to Generate Great Keywords for Great Google Rank
Page Tags – Quick Boost – Use Page Tags to Improve your Google Rank
Link Strategies: The Who, What, Where, When and How of Getting Good Links for SEO
News: News You Can Use – Using News as an SEO Opportunity -
Website Structure: Creating the Best Topology for Google Rank
Google Rank: Monitoring Your Google Rank, and Leveraging it for SEO and PPC
Metrics: Tools for Measuring Your Website SEO and Performance
About JM Internet Group
The JM Internet Group provides SEO, Social Media Marketing, and Google AdWords training and courses for busy marketers and businesspeople. Online search engine optimization training helps explain keywords, page tags, link building strategies and other techniques needed to climb to the top of search engine rankings for Google, Yahoo, and Bing. The teaching methodology is hands on, with live examples and discussions, taught from the convenience of each student’s computer.
JM Internet Group, Media Relations