The Ultimate Guide to Keyword Research: Shweiki Media Printing Company Presents a Tell-All Webinar on Picking the Perfect Keywords to Maximize SEO

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While one might have excellent content online, it makes no difference if no one ever finds it, and that's why search engine optimization--and, in particular, the use of keywords--is important. Shweiki Media is pleased to announce that they have again teamed up with SEO expert Stephan Spencer to present a tell-all webinar on the best strategies and tools to use when creating keywords for search engine optimization purposes.

keyword research, SEO, Shweiki Media Printing Company, Stephan Spencer

Shweiki Media has teamed up with SEO expert Stephan Spencer to present a webinar on the best strategies and tools for keyword research.

Mastering the use of keyword research, creating content around those keywords, and generating authority on Google by receiving clicks on one’s link will help lead to a successful website.

Shweiki Media is excited to announce that they’ve teamed up yet again with Stephan Spencer—co-author of “The Art of SEO”—to present a webinar on effective keyword research tools for search engine optimization purposes.

Search Engine Optimization (SEO) is an important marketing strategy that helps make a website more popular by increasing its visibility within a search engine’s results. Mastering the use of keyword research, creating content around those keywords, and generating authority on Google by receiving clicks on one’s link will help lead to a successful website. Fortunately, there are helpful tools that make keyword research for SEO purposes much easier.

Google’s Keyword Planner is the perfect tool to use to get data about Google searches, since it comes directly from Google. Only a Google AdWords account is needed to use this site, which pulls keyword suggestions from a website, can save keyword portfolios, and allows one to segment keyword results by country, date range, historical trends etc, and can save keyword portfolios. (Some similar tools are Keyword Discovery, Google Trends , and Hitwise.)

Many other tools are helpful for keyword research and competitive intelligence as well. Being competitive in the keyword department is crucial, since anyone who is outranking one for their choice keywords is the competition. These websites help give insight on what the competition is doing and how they’re performing:

  • Searchmetrics.com can be filtered to show data in various ways and gives one the capability to see fresh data that’s updated weekly (organic visibility) or more in-depth data (long tail). It can also be used to input the competition’s URL and get a list of keywords that they are ranking and getting traffic for. It also shows the traffic index, how much traffic a keyword is driving to the website, the search volume, and the popularity of a keyword.
  • SEMrush.com works similarly to Searchmetrics.com. It provides the ranking, search and traffic volume, historical trends for the last 12 months and more information for the keywords linked to the URL. It also shows the number of results returned for a certain keyword and allows one to export data to Excel and order custom reports.
  • Some similar tools are Keywordspy.com, iSpionage.com, and Spyfu.com.

Click here to watch the webinar now!

Shweiki Media's mission has always been to help publishers improve by providing the most profitable, hassle-free printing experience possible. This includes guaranteeing the highest quality product, exceptional customer service, world-class communication, an on-time guarantee, and no surprises--whether printing magazines, postcards, flyers or anything else.

As a printer and publisher, Shweiki Media also believes that this hassle-free experience includes making their clients better. Utilizing relationships with industry experts, Shweiki Media strives to educate clients and help them thrive in the exciting world of publishing--while having lots of fun along the way!

For more great info from and about Shweiki Media, please check out our blog at shweiki.com/blog (and sign up for our FREE weekly expert webinars!), and subscribe to our Youtube Channel at youtube.com/shweikimedia. You can also follow us @ShweikiMedia and "like" us at Facebook.com/shweikimedia.

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David Reimherr
Shweiki Media
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