West Palm Beach, Florida (PRWEB) September 01, 2013
In today’s world, the first place people look for information about a brand or a new product they are considering is search engine results. This fact makes Online Reputation Management a vital part of the current business landscape.
Having a positive online reputation can increase sales, heighten a company’s credibility and more. Online reputation specialist Gary Truitt, Founder of ClearMention, an online reputation management software provider which specializes in self-service and full-service online solutions for small businesses, reveals the top reasons why small businesses should follow the lead of the big guys and invest in online reputation management services.
“Know what people are saying about you, your brand, and your business online.” Gary suggests, "How a business is perceived online is growing more and more important. Ignoring negative content and posts is foolish, especially if the content appears on the first few pages of search engine results. It is equally important to know how the business is represented through social media outlets.”
According to expert research by ClearMention.com, four out of five people have said that they have received advice about a service or product through social media. Since consumers gain so much insight and gather so much information via social media outlets, online reputation management is essential, and not just for the major brands.
Another reason Online Reputation Management (ORM) is important for small businesses, is it can help them pick up on what is trending. By spring-boarding off of the latest and greatest tools used in online reputation monitoring and management, business can increase, positive customer awareness and reviews can reach new heights, and small businesses can stay current and fresh.
Truitt adds, “When you are attuned to current feedback notices and events, it can strengthen your engagement with your consumers. Following websites and social media feeds that are adapted to the flow of the Internet, can enhance your knowledge of what is working for businesses on a day-to-day basis.”
ClearMention markets its proprietary “Intelligent Reputation” solutions and is an expert Online Reputation Management Company specializing in solutions for small businesses. They offer unique tools to help small businesses take control of their online images. To learn more about the exclusive tools and services offered by ClearMention, contact them at (561) 301-2424 or by email at info(at)clearmention(dot)com http://clearmention.com