TouchPoint Selected as Finalist in Retailer Choice Best New Product Contest

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Lancer Corporation's innovative TouchPoint dispenser has been selected as one of three Dispensed Beverage Equipment finalists in the CSP’s 2013 Retailer Choice Best New Product Contest.

Lancer Corporation’s TouchPoint has been selected as a finalist in the Dispensed Beverage Equipment category in CSP’s 2013 Retailer Choice Best New Product Contest.

The contest highlights the best new products in numerous convenience retail categories. These products all show innovation and uniqueness. There are 12 total categories and 28 subcategories. There are three finalists in each category, nominated by retailers and suppliers over the past year. Lancer's Sensation was nominated for the same award in 2012 and won Retailer Choice for Best New Product. The Sensation features an innovative chewable ice dispenser in addition to Lancer's standard of high quality beverage dispensing technology. The TouchPoint dispenser is built with the same ice dispensing platform.

TouchPoint is one of three finalists in the Dispensed Beverage Equipment subcategory, along with dispensers from Bunn-O-Matic Corporation and FBD Partnership, LP. TouchPoint is a high-tech and innovative beverage dispenser that includes a dynamic user interface with video advertising capabilities. TouchPoint can dispense up to 12 brands and four bonus flavors for 132 flavor combinations. TouchPoint also has an on-board service troubleshooting and monitoring system and fully functional ADA controls.

Retailers operating in the convenience channel will select the winners by voting on the top 3 finalists in each category. Voting to determine the winners began on Sept. 3 and closes on Friday, Oct. 4. Winners will receive coverage in the December issue of CSP Magazine and will be linked to an “all winners page” in CSP Daily News and on They will also receive an award plaque and a high resolution image of the CSP Best New Product Contest Winner logo to display on ads and products.

Find out more about TouchPoint and all of Lancer’s beverage dispensing systems and accessories by visiting their website.

About the company:

Lancer is a leading manufacturer and marketer of beverage dispensing systems with a passion to fulfill their vision of providing “Dispensing Solutions that Pour More.” Headquartered in San Antonio, Lancer serves customers throughout the world and maintains sales and/or manufacturing facilities in the United States, Mexico, Australia, Belgium, Great Britain and New Zealand. Lancer consistently designs, manufactures, and markets superior quality products. Lancer will meet or exceed the customer’s needs and expectations and is committed to a quality program that drives continual improvement. Please visit or call 800-729-1500 for more information.

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Alexis Smith
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