Major Key players in Service Quality Management and Telco Customer Experience Management Market are Adobe Systems, Amdocs, Alcatel Lucent, Ericsson, HP, IBM, Nokia Siemens Network and many more.
(PRWEB) December 25, 2014
The report “Service Quality Management and Telco Customer Experience Management Market by Product Type & Provider Type - Global Advancements, Worldwide Forecasts & Analysis (2014-2019)” defines and segments the market with an in-depth analysis and forecasting of revenues.
Browse 152 market data tables, 19 figures spread through 221 pages and in-depth TOC on “Service Quality Management (SQM) and Telco Customer Experience Management (CEM) Market”
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Customer Experience Management is a necessary mechanism for gaining advantage over competitors in the market. There are different tools and techniques that are used in the Customer Experience Management process. The changing nature of the Internet technology and usage patterns have enabled organizations to use traditional as well as new and innovative customer channels. Traditional methods of customer interaction include retail outlets and sales representatives, whereas some of the emerging customer channels are social media networks, mobile phones, e-mails, and blogging websites. These channels mainly focus on business organizations and helps in identifying gaps and developing optimized VAS in products and services based on the customer demand and feedback. VAS acts as a critical factor in acquiring and retaining customers as well as in enhancing the customer lifetime value.
The Telco Customer Experience Management market is expected to reach $2.3 billion by 2019 and the Service Quality Management market is estimated to grow $2.1 billion by 2019, at a CAGR of 7.41% and 6.69%, respectively, during the forecast period.
MarketsandMarkets broadly categorizes the Service Quality Management and Telco Customer Experience Management market into following sub-segments:
1) Analytic types - Enterprise feedback management, text analytics, web analytics, speech analytics and others.
2) Touch points - Company website, branch/store, the web, mobile apps, and social media.
3) End users - Small and medium businesses and enterprises.
4) Regions - North America (NA), Europe, Asia-Pacific (APAC), Middle East and Africa and Latin America (LA).
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