DECATUR, Ga., July 31, 2019 /PRNewswire-PRWeb/ -- StandUp for Kids, a national leader in providing critical services to homeless and at-risk youth, announced today the launch of its new brand identity and redesigned logo. This change comes as the organization prepares to celebrate thirty years of serving youth.
"We agreed that what was essential to our identity with youth was our name and the color purple," said Eddy Ameen, Co-Chair of the Board at StandUp for Kids. "We arrived at a modern, energetic, and heartful icon, a more youth-centered font, a clean style template, and a tagline that perfectly captures the way we go about our mission: One life at a time."
Working with the Dalton Agency based in Atlanta, GA, the StandUp for Kids logo has been carefully crafted to work effortlessly across digital and physical channels. The look captures the awesome potential of young lives when they know care, feel loved, and have the support they need from our volunteers to move quickly from surviving to thriving. "We knew it was the right time to update our logo and look," adds Ameen. "We hope that it speaks to you the same way that it has to us."
About StandUp for Kids:
StandUp for Kids empowers homeless and at-risk youth by providing a safe, supportive environment where they can attain the necessary skills to enable them to thrive. Visit StandUpforKids.org to get involved or follow us on Facebook @StandUpforKidsNational.
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SOURCE StandUp for Kids
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