Spurt in Home Office Start-Ups Drives the Stationery Products Market, According to an Upcoming Report by Global Industry Analysts, Inc.

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GIA initiates research coverage on the global “Stationery Products” market, as part of its ongoing multiple research projects on diverse industries. The soon to be released report identifies workforce mobility and proliferation of home offices, as primary growth drivers in the market.

Stationery Products: A Global Multi-Client Research Initiative

Follow us on LinkedIn – GIA is pleased to announce the launch of a major research program analysing the trends impacting the market for “Stationery Products”. Invited to participate in this comprehensive grassroots level global research initiative are senior industry executives, domain experts, technologists and market strategists. The new report to be issued shortly will offer accurate assessment of global market developments including major technologies, trends and challenges, together with descriptive, exploratory, and quantitative analysis of major product and geographic market segments. For details about how you can participate in this primary research program, please click here.

Despite the dawn of the computer age and the paperless era, demand for stationery products continues to witness steady gains. The advent of computers has in-effect created a new category of computer stationery comprising of printing papers and inked ribbons, marking devices, and labels. Despite the use of computers, consumers still prefer printed bills, receipts and bank statements. Use of computers generates more information and creates greater need for paperwork, which in turn results in increased demand for pens and highlighters. Physical and tangible paper documents will continue to be important notwithstanding the hype over electronic documents. The growing base of student community in developing countries is also expected to spur growth in the market with primary variables influencing purchase decision being price, quality and convenience. Increase in corporate downsizing, de-layering and strong penetration of high-speed broadband internet are encouraging the proliferation of home offices thus benefitting demand for writing instruments, paper/pads, clips/staples, binders/portfolios and personal accessories. Product innovation in writing instruments in terms of ergonomically designed barrels, rubber grips, fashionable colors and styles are additionally helping keep consumer interest kindled. Future growth in the market is forecast to stem from developing countries in Asia-Pacific supported by increase in literacy rates, rise number of school enrollments per year, increase in business development activities and subsequent rise in the number of office establishments. Government sponsored education programs typically in rural areas will also boost market prospects for school supplies in the region.

The upcoming report will offer coverage on major companies including Archies Limited, Aurora DUE s.r.l. Avery Dennison Corporation, Camlin Ltd., DS Smith Plc, Hallmark Cards Inc., Pilot Corporation, and ST Dupont SA, among others.

In addition, the study will also provide:

  • Valuable market based intelligence on new emerging trends, growth drivers, issues and challenges.
  • Current coverage on company information and latest news and events including strategic corporate developments, and product innovations
  • Fresh research perspectives, statistical findings, analyst analysis, and commentaries
  • Accurate market estimates, projections, and forecasts across product groups/segments (Carbon Paper & Inked Ribbons, Greeting Cards, Mailing Supplies (Padded Envelopes, Paper-based Envelopes and Sealing Tapes), Marking Devices (Hand Stamps, Stencils, and Other Marking Devices), Paper-based Stationery Products (Address/Phone Books, Binders, Calendars, Diaries, Exercise Books, File Folders & Holders, Indexing Products, Message Notes, Notebooks, Organizers, Business Forms & Books, Scrap Books, Writing Pads/Tablets and Writing/Printing/Copying), Party Goods, Writing Instruments (Pens/Markers-Ballpoint Pens, Markers/Highlighters, Roller Pens, Mechanical Pens, Porous Point Pens and Fountain Pens; Pencils/Art Goods- Wood-cased Pencils/Crayons, Mechanical Pencils, Artists' Equipment and Other Art Goods), and Miscellaneous Stationery Products) and major geographic markets (the United States, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East/Africa and Latin America).

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes 1500+ full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

Global Industry Analysts, Inc.
Telephone: 408-528-9966
Fax: 408-528-9977
Email: press(at)StrategyR(dot)com
Web Site: http://www.StrategyR.com/


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