Realtor Susan Rochwarg Touts the Merits of Selling a Home in Winter

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Susan Rochwarg, of the Susan Sells Real Estate Team, lists the top four tips on why winter is the ideal time to sell a house.

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Susan Sells Real Estate Team

That’s about a 15% drop in inventory over last year for those trying to buy in 2017, which means a drop in competition for those selling during this time. The demand is starved for selection now in nearly every price and category.

Spring and summer are widely believed to be the best times of year to sell a house. “However, selling your house in winter has some distinct advantages,” said Realtor Susan Rochwarg, founder of the Susan Sells Real Estate Team.

For those contemplating when to sell their home, Rochwarg lists the following four tips on why winter is a prime selling season:

No. 1: Motivated buyers. “Buyers are absolutely in the market in the winter months looking for a home,” stressed Rochwarg. “They are also pre-approved, educated on the market and can make quick decisions with the seller’s ideal requirements in mind. Also, keep in mind that making a deal today, even with a quick closing, doesn’t mean you’re moving in or out. Many buyers and sellers are doing a stay-over agreement to make moving day flexible or extended.” Additionally, fear of rising interest rates can accelerate decisions to buy and job relocations are most prevalent in the first quarter, adding more motivation to the pool of qualified buyers.

No. 2: Homes decorated for the holidays sell. “You’ll never hear me say ‘a home can be over-decorated this time of year’; it’s staged and on steroids and that’s okay,” noted Rochwarg. “A holiday house feels like more of a home for those touring your house, so it’s important to decorate.”

No. 3: Control over the showing schedule. Selling in the winter means one can have more control of the house-showing schedule. “There are fewer showings (a result of a smaller buyer pool) and you can be comfortable knowing that showings don’t need to interfere with your day-to-day life or holiday guests,” added Rochwarg.

No. 4: Less competition. For example, there are 28 homes for sale in North Andover and 48 homes in Andover. “That’s about a 15% drop in inventory over last year for those trying to buy in 2017, which means a drop in competition for those selling during this time,” concluded Rochwarg. “The demand is starved for selection now in nearly every price and category.”

About Susan Rochwarg, Susan Sells Real Estate Team
Susan Sells is a team of real estate agents and experienced support people working together to help people make transitions, specializing in lifestyle matches to homes from condos to estates. Susan Sells has been in business since 1985 in the Andover area and surrounding communities, working with buyers and sellers. For more information, please call (978) 470-2048, or visit http://www.susansells.com. The office is located at 138 River Road, Suite 107, Andover, MA 01810.    

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