Online Retailers Could Now Boost Sales Through Shoppers' Price Tags
Bridgewater, NJ (PRWEB) June 05, 2014 -- A new sales strategy could potentially lead to increased sales for online retailers. Tag the Price, an innovative cloud application, would now allow them to offer shoppers the ability to set their own price tags on products, later returning to the products through an Email or SMS alert message that notifies them when their price has been met.
A New Path to Customer Conversion
Many shoppers are interested in specific items but shy away due to the price. Tag the Price focuses on these consumers: consumers who would not otherwise purchase a product because it's simply too expensive. Consumers are then able to pick the product up when it naturally falls down to the lower price, after receiving a price alert when it goes on sale. "This newly developed solution is truly a catalyst for improving conversion rates and boosting sales since many eCommerce companies always struggle with lower conversion rates and higher cart abandonment rates," says Ripal Patel, Chief Strategist and Co-Founder.
Data Capturing through Tag the Price
Not only does this solution have the potential to improve conversion rate and reduce cart abandonment rate, but it also allows companies to collect large amounts of data regarding the price points that customers are interested in. By allowing shoppers to set their own price tags, companies learn which products are perceived by consumers as overpriced.
Dealing with the Deal Hunters
E-commerce stores increasingly need to deal with savvy online shoppers and engage online shoppers who frequent deal sites and coupon sites. Online shoppers are now aware that they can easily comparison shop and they tend to look for only the best deals; many online shoppers shy away from paying market price for anything. Tag the Price is an easy way for companies to reach out to these types of consumers and to show them that they are getting a deal.
Connecting with Consumers
Tag the Price offers a new method of re-marketing towards consumers who have already abandoned their shopping carts. Companies will be able to reach out to consumers with the products they want at the cost they desired; this method may prove far more effective than traditional re-marketing strategies.
About Tag the Price
Based in New Jersey, Tag the Price is an innovative company targeted towards increasing conversion rates and boosting online sales for the eCommerce companies. Tag the Price's solution, built upon the Microsoft Azure Platform, can be integrated seamlessly into virtually every e-commerce portal.
If you are an eCommerce Manager or in a Marketing role and would like to see this in action. try our self driven quick demo: http://goo.gl/nkVCj6.
Jay Patel, Tag the Price, http://tagtheprice.com, +1 908 698 4610 Ext: 127, [email protected]
Share this article