SAN FRANCISCO (PRWEB) November 15, 2019
TAP Network, the Rewards-as-a-Service technology company connecting consumers to earn and redeem universal rewards from 250,000+ brands and merchants, today announces the appointment of former Visa and American Express executive Raghav Lal to its Advisory Board.
Raghav Lal has an extensive track record in successful leading and transforming commercial and consumer finance businesses within both B2B and D2C marketplaces, including several senior executive roles at major networks, as SVP and Global Head of Analytics for Visa, and GM and Chief Credit Officer for Commercial and Small Business at American Express. Most recently, he was Chief Data & Analytics Officer at One Market, a leading retail technology provider and Westfield, the global retail real estate business.
“The traditional rewards and loyalty industry is ripe for disruption,” said Raghav Lal, “the team at TAP Network has developed technology that addresses significant unmet needs of existing reward schemes and has the potential to become the industry standard where brands and consumers come together in a seamless and transparent manner.”
“At TAP Network we are reimagining a frictionless rewards eco-system where consumers can earn and redeem across all the brands they love in their lifestyle, while allowing brand partners to increase engagement and retention without taking on massive loyalty program liabilities,” said Lin Dai, CEO and Co-Founder of TAP Network. “Raghav’s unique skill set as an operator focused on growing consumer and business financial services leveraging organic and third party reward platforms will greatly accelerate TAP’s product roadmap and steer business strategy, and we are excited to take our vision to the next level.”
TAP Network is built with blockchain technology that facilitates trusted first-party permissioned data exchange between brands, publishers, and consumers. TAP rewards can be earned and redeemed across the TAP Network, at 250,000+ brands and retail partners in Travel, Dining, Entertainment, and Retail. Millions of consumers share data with trusted brands and get rewarded via TAP technology powered Publisher apps and websites. The first app, Hooch, rewards users with exclusive offers such as 70% off top hotel chains around the world, and up to 10% in TAP dollars for shopping with your favorite retailers and e-commerce sites.
Raghav Lal joins existing members on TAP Network’s Advisory Board, comprised of luminaries and industry leaders including Bob Hurst, Vice Chairman of Crestview and previously Vice Chairman of Goldman Sachs; Miguel Forbes, Vice Chairman of Forbes Family Trust and Co-Founder of Forbes.com; Bill Tai, renowned Venture Capitalist of Zoom Video, Canva, Bitfury, and Co-Founder of Treasure Data; Sree Kotay, previously Chief Technology Officer of Comcast and SVP of Technology of AOL; and Bonin Bough, Founder of Bonin Ventures and previously Chief Media and eCommerce Officer of Mondelez / Kraft.
For more details about TAP Network, please visit: https://tapnetwork.io/.
About TAP Network
TAP Network is a blockchain powered, privacy centric universal rewards and data platform that allows millions of consumers to take control and directly monetize their own data, and get rewarded for purchases at 250,000+ top hotels, restaurants and e-commerce/retail brand partners around the world. Finalist in Richard Branson's Extreme Tech Challenge, and winner of the AB / InBev Startup competition at SxSW, the company has been featured by major press including New York Times, Wall Street Journal, TechCrunch, CNBC, Fortune, TimeOut, GQ, LA Times, Fox, US Weekly, People, Cosmopolitan, Marie Claire and more.