NEW YORK (PRWEB) August 15, 2019
Mediheal, Korea’s #1 sheet mask brand continues its launch excitement with the BTS Limited Edition Bio Capsulin “Love Me” Mask Set. The partnership between Mediheal, Korea’s #1 Sheet Mask brand and global superstars BTS was so well received that the set sold out in only three hours in Korea.
The patented purple LOVEME COMPLEX of lavender, lilac, eggplant, and viola tricolor extracts not only has a captivating aroma but effectively helps calm and brighten the appearance of skin.
Powering the U.S. launch of this set, Mediheal has partnered with Beautytap.com and Dramabeans.com. The set is first available exclusively on BeautyTap.com until August 20th in order to reach their engaged K-pop, K-drama, and K-beauty fans. With their reach of 12M users, the premier K Beauty destination expects the set to sell out within hours. The set can be purchased for $19.50.
Exclusive Design: For the first time in the U.S., Mediheal and BTS fans can embrace the BTS “Love Me, Love Mediheal” message with its distinct heart packaging.
Nourishing, self-care ingredients:
Each mask harnesses the power of “Pink Oil Capsules” Jojoba Oil enhances skin absorption, regulates sebum production, and balances skin moisture levels.
“We’re beyond excited to partner with Mediheal and BTS, collectively the number one sheet mask company and global superstars, bringing this innovative product to the U.S. market for the first time,” said James Sun (CEO of Beautytap).
BTS, an acronym of Bangtan Sonyeondan or “Beyond the Scene”, is a South Korean boyband that is capturing the hearts of millions of fans globally. The members of BTS are RM, Jin, SUGA, j-hope, Jimin, V and Jung Kook. Gaining recognition from their authentic, self-produced music and top-notch performances to the way they interact with their fans, the band is well on their way to becoming a global icon since they debuted in June 2013. While imparting a positive influence through activities such as the LOVE MYSELF campaign and the UN ‘Speak Yourself’ speech, BTS has mobilized millions of fans across the world (named ARMY), topped prominent music charts, sold out worldwide tours including stadiums and have been recognized with numerous prestigious awards like the Billboard Music Awards and American Music Awards.
Beautytap and Dramabeans is a community of over 12M users who are passionate about Korean culture, products and experiences. The Beautytap team believes that the more you grow to love Korean beauty, the more you’ll understand and appreciate Korean culture. Whether it’s through food, pop culture, or multi-step skincare routines, we at Beautytap believe that as we share our love of K-beauty with the world, we do our part to foster a more diverse perspective, a mutual respect for different cultures, and a deeper appreciation of our brothers and sisters around the globe.
Beautytap is U.S.-based company with a direct sourcing team located in South Korea ensuring authenticity, credibility, service, and trust of a U.S.A. company with the true ground floor expertise of our Korean team.
Beautytap.com contact: Julie Sohn (julie(at)beautytap(dot)com)
Available in more than 30 countries, Mediheal’s sold over 1.6 billion sheet masks since its 2009 founding. Renowned for its signature N.M.F. mask and innovative two-step sheet mask model, the brand is celebrated for offering premium quality, highly-effective products at an affordable price. “Mediheal turned the sheet mask from a promotional novelty item into a specialized and advanced skincare product, considered an essential part of anyone’s daily routine,” shared Kwon Oh-sub, CEO of L&P Cosmetic and founder of Mediheal. “We’ve showed the industry that sheet masks can become more innovative and can quickly (but effectively) address skin concerns according to an individual’s specific needs.”
Developed in conjunction with world-class dermatologists, scientists and estheticians, Mediheal rigorously tests all masks to ensure they each contain a distinct combination of the right sheet material paired with the most effective serum in the optimal dosage, enlisting science to help effortlessly improve and maintain skin in #Just15mins (just 15 minutes). “All of our masks are made from the highest quality ingredients.” shared Young Sook Lee, Medheal’s Global Head of R&D and Production. “What distinguishes us from the rest of the category is our groundbreaking process. We take extra care in making sure our mask packs are made through rigorous, 100% fully automated processes so that we can pack the essences, ampoules, and masks into one safe and clean package.”
Mediheal was launched by L&P Cosmetic Co. Ltd in 2009 and quickly became a K-beauty top performer. The company was recently awarded Korea’s Presidential Industrial Service Medal for job creation and is consistently noted for its efforts to increase and improve the quality of jobs in South Korea.
Mediheal contact: Gracia Walker graciawalker(at)mediheal(dot)com