The Women’s Center for Entrepreneurship Hires New PR Manager and COVID-19 Program Manager

Share Article

WCEC Champions Diversity and Inclusion in the Workplace and Supports Women and Minority Owned Businesses Through Training and COVID-19 Funding Assistance

"We are proud to support small businesses owned by women and people of color and are excited to add two key talents to our winning team. This is instrumental to WCEC’s continued growth."


The COVID-19 pandemic has had a devastating effect on small businesses, especially minority owned businesses where it has been reported that 41% of black business owners have been forced to shutter their company. During the widespread re-opening, small businesses are faced with the challenge of paying their employees and increasing revenue with either limited or depleted resources.  The Women’s Center for Entrepreneurship Corp. in Chatham, a Small Business Administration resource partner,  has answered the call to help small businesses navigate the often challenging landscape of federal and state funding with a team of experts that can cut through the red tape to secure COVID-19 loans and grants.

Lelani Clark, PR Manager and Trudy Adams, Covid-19 Program Manager have joined the WCEC team to assist in raising the public profile of the organization and spotlight its achievements and to increase the roster of COVID-19 loan and grant programs - a lifeline for small businesses. “We are proud to support small businesses owned by women and people of color and are excited to add two key talents to our winning team. This is instrumental to WCEC’s continued growth,“ says Rana Shanawani, Executive Director, WCEC. WCEC President and Board Member Alyce Hackett adds “Having a diverse workforce and an all female board reflects our core values that diversity means good business, increased
innovation and leads to more opportunities for success.”

WCEC has a slate of educational webinars focused on how businesses can pivot and grow in this climate with classes focused on PR and Marketing, transitioning to E-commerce, Cybersecurity and Covid-19 relief funding opportunities. WCEC is working to help minority owned businesses succeed by providing access to grants like the Glossier Grant for Black Owned Beauty Businesses, where black entrepreneurs in the beauty industry can apply for grants of 10k, 30k and 50k depending on business stage. Grantees will also receive 1:1 advisory support from the Glossier team. Businesses can apply by the July 3rd deadline at https://www.glossier.com/blog/grants

About WCEC
The Women’s Center for Entrepreneurship is a not for profit organization, funded in part by the Small Business Administration (SBA) whose mission is to help women and minority entrepreneurs become successful business owners. WCEC helps small business start-ups and existing businesses looking to grow, with educational resources, business counseling, training and COVID-19 loan and grant assistance.

For more information, go to https://www.wcecnj.org/

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Visit website