Last Chance to Support This Is Ground’s Cord Taco on Kickstarter and Solve All Cable Management Needs

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This Is Ground reaches $30,000 stretch goal and now offers high-quality leather MacBook cases as rewards

Cord Taco
As a designer and tech enthusiast, I noticed the lack of products that solve problems that came along with new technology.

The Tastiest Cord Solution is a portable cable management system that helps users keep their headphones, mobile phone, laptop and other charging cords organized and tangle free while on the go. Project creator Mike Macadaan of This Is Ground has already raised his initial funding goal of $15,000 on Kickstarter, and has now just reached his stretch goal of $30,000.

Now that the project has reached its second funding goal, the team at This Is Ground is offering high-quality leather laptop cases for the 15” MacBook Pro and 13" MacBook Air as a new rewards on the project page for just $80. Photos of the laptop case prototype as well as the full product line can be found on the campaign’s Kickstarter page.

“As a designer and tech enthusiast, I noticed the lack of products that solve problems that came along with new technology,” says Macadaan. “The cord taco was my first solve to the pesky problem of wire tangles and knots.”

Those who want to support the campaign can back the project and, in return, receive some awesome rewards like leather shoelaces, leatherback writers and pencil wraps in addition to the whole cord suite; Cord Taco, Cordito and Cordlupa. Early adopters can even have their goods monogrammed to not only add that personal touch, but discourage theft. Rewards range from $1 to $750 for the opportunity to see how it’s all done behind the scenes and there are many different combination packs of all the different cord solutions.

To learn more about Cord Taco and the whole line of the tastiest cord solutions before October 15th, visit the project’s Kickstarter page at Also be sure to Like them on Facebook and Follow them on Twitter to stay up to date with campaign news and learn about any new product announcements.

About This Is Ground

Cord Taco is the latest child of This is Ground, a company focused on creating leather goods to solve everyday problems. All of the company’s products are 100% designed and made in Los Angeles, USA and crafted by some of the most experienced dye makers, cutters and engravers in the country. To learn more about Cord Taco and other premium leather products, visit

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Jessica Chesney
since: 07/2012
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This Is Ground
since: 10/2012
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