The evolution of the timeshare product has a direct impact on the way it is sold and online marketing outlets need to be given a seat at the table.
Merrimack, NH (PRWEB) May 30, 2014
BuyaTimeshare.com president and CEO Wesley Kogelman will address upwards of 100 timeshare executives as part of an industry panel as leaders from across New England gather for next week’s regional conference of the American Resort Development Association (ARDA).
Set for June 2-3, 2014 at the Renaissance Providence Downtown Hotel in Providence, RI, the annual meeting is an opportunity for the industry to discuss trends and business information on a regional level and how best to focus strategic programs to develop the timeshare product in New England.
The panel, entitled “Timeshare of the Future: What Does the New Product Look Like”, is scheduled for the morning of June 3 and designed to build on the research presented earlier in the State of the Shared Vacation Ownership Industry session. This panel will talk more specifically about the new timeshare product and how to update and renew existing resorts to better meet the new customer’s wants and needs.
Wesley Kogelman will moderate the panel in addition to presenting during the session, with the panel also including Michael Edwards, General Manager, The Cove at Yarmouth and Jim Mirabella, president, GScf Furnishings.
“I’m very pleased to have the opportunity to address colleagues about this topic,” said Kogelman. “The evolution of the timeshare product has a direct impact on the way it is sold and online marketing outlets need to be given a seat at the table, especially when looking at how today’s consumers predominantly buy travel products.”
The conference agenda is packed with topics relevant to all sectors of the industry, with a Resort Management Forum designed to address managing change that all resorts face, the announcement of key findings from the most recent State of the Shared Vacation Ownership Industry: Owners Study and updates on legislative activity impacting the industry across the region.
Information about next week’s conference can be found at http://www.arda.org/northeast/. For more information regarding timeshare products on the secondary market, please visit http://buyatimeshare.com.
BuyaTimeshare.com is an internet advertising and marketing company for timeshare owners who seek to sell or rent timeshare by-owner. The company has been in business since 2000 and was ranked by Inc. Magazine as one of the fastest-growing, privately held companies in the country—making the prestigious Inc. 5000 list in 2010 and 2011. BuyATimeshare.com was also listed as one of BusinessNH Magazine’s Top 10 Companies to Watch in 2009. The company is a member in good standing with the American Resort Development Association (ARDA), Canadian Resort Development Association (CRDA), Cooperative Association of Resort Exchangers (CARE) and is a preferred resale provider for the National Timeshare Owners Association (NTOA). For more information, please visit http://buyatimeshare.com or call 1-800-882-0296.