TopSpot Internet Marketing Celebrates 15 Years of Business Growth.

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On September 15, 2018, TopSpot celebrated 15 years of providing local and nationwide clients with digital marketing services. While their portfolio highlights their digital marketing efforts, TopSpot’s purpose has always been to make a difference in their customers' businesses and serve the community.

What we are most proud of is the immeasurable items like our drive to provide great service, staying true to our clients, team & purpose and our commitment to our team’s growth in knowledge in order to better serve our clients and community.

On September 15, 2018, TopSpot celebrated 15 years of providing local and nationwide clients with digital marketing services. Beginning with only 5 team members who are still with the company today, TopSpot now employs over 100 team members in their Houston office and has 20 sales representatives across the United States.

TopSpot began in 2003 when a customer expressed curiosity for showing up on Google AdWords (now Google Ads). Fifteen years later that company is still a client along with over 800 others who benefit from search engine optimization, paid advertising, conversion optimization, and web design & development services.

“We credit the success over the last 15 years to the trust our team and clients have put in us,” says Co-Founder and President David Underwood. “From day one, we wanted to provide an unbiased approach to a digital strategy (which was extremely different, a simpler time in 2003).”

Throughout the last 15 years, TopSpot has earned over 150 awards including being ranked the Largest Houston-area Advertising Agency by the Houston Business Journal for the last two years. While their portfolio highlights their digital marketing efforts, TopSpot’s purpose has always been to make a difference in their customers' businesses and serve the community.

“We are proud of the measurable accomplishments like having one of the first 100 Google AdWords Certified Professionals as part of our team in 2004, becoming Google Premier Partners in 2009, reaching 100 team members in 2017 and our growth as a business overall," says Underwood. "But what we are most proud of is the immeasurable items like our drive to provide great service, staying true to our clients, team & purpose and our commitment to our team’s growth in knowledge in order to better serve our clients and community.”

With eyes on the growth and the future of the industry, TopSpot is focused on developing new technology assets, with many tools being designed and created in-house. Of those tools, LOOP Analytics is one of the most exciting technology additions that TopSpot customers benefit from. LOOP is an analytics platform that provides better tracking & lead evaluation for small to medium-sized businesses.

The digital marketing industry has evolved dramatically over the last 15 years as search engines have improved and people have changed how they discover and source businesses online. The internet marketing industry is a competitive space and staying ahead of the curve and evolving along with the industry is what company founders David Underwood and Anita Perez say is a necessity for any business to make it.

But for TopSpot specifically, Underwood and Perez reflect that it's been their ability to evolve and "stay true to our core values by maintaining honesty, transparency, and our drive to always do what is best for our clients."

In continued efforts to give back to their clients and community, TopSpot has hosted a variety of Client Appreciation Events and Educational Workshops throughout 2018. While most have taken place in Houston so far, their next Client Appreciation Event is in Michigan on October 3rd. The event will feature Google and Customer Experience for Dummies Author, Roy Barnes as they speak about industrial advertising in the digital world and the influence of customer service on business growth.

About TopSpot: TopSpot is one of the fastest growing search marketing firms in Houston, Texas. Their online marketing services include search engine optimization and pay-per-click ads that can be provided as a single service, or an integrated digital marketing strategy. TopSpot also offers web design and development and analytics solutions to track your internet marketing ROI.

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Beth Shockley
@TopSpotIMS
since: 02/2009
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