New York, NY (PRWEB) December 11, 2013
Travel Beauty has launched its exclusive online destination http://www.travelbeauty.com to offer the very best in luxury beauty and grooming products from around the globe, custom-curated by its panel of industry experts. It is the ultimate source of discovery for the finest luxury products, including a full range of natural and organic skin care, hair care, bath, body and grooming products.
Travel Beauty specializes in travel size versions of luxury beauty and grooming products, and enables product connoisseurs and jet setters to create customized travel kits filled with just the products and brands they want, need and love. Customers can select from mostly travel size products, from luxury European, Canadian and Japanese brands, to create their own custom kit of products.
In addition to its focus on petite toiletries for the avid traveler, Travel Beauty offers an array of full size care products.
"With all of the beauty and grooming products on the market, how is anyone supposed to know which are really the best? We not only take the guesswork out of creating your ideal beauty regimen, but also serve it up so that you can take it with you while traveling," says Alyssa Barrie, Founder and Chief Executive Officer. "Travel Beauty’s mission is to make the best of global beauty and grooming products available to U.S. customers. We’ve worked with leading experts in the field to curate an ever-expanding offering of personal care, beauty and grooming products that are travel-ready."
The layout of Travel Beauty’s website reflects the mission of the brand as a whole: There is equal emphasis placed on form and function. Upon arrival, visitors will be struck by the virtual shelf of products that lives at the top of the homepage where they can quickly purchase products. Alternatively, they can also utilize the search bar to find a specific item, a drop down menu to browse by brand, or isolate products by their specific use. The site features product categories for skin care, sun care, bath & body, hair & nails, tools & tricks as well as a section devoted to male travelers. To further simplify the search for travel size products, Travel Beauty has incorporated an innovative "Travel Switch" into the site. When users flip this switch, only travel size items of 3.4 fl oz. or less are displayed in product search results.
In addition to its broad selection of travel product offerings, Travel Beauty is also a source of information and intelligence on all things personal care-related. The Travel Beauty blog ("Your Daily Feed of Beauty") addresses topics that are important to both those in the air and on the ground. Beauty trends, advice and product recommendations can all be found here. The weekly blog is authored by the industry’s top experts. Travel Beauty’s expert panel includes Yasmine Djerradine, renowned New York City skin care expert and owner of Yasmine Djerradine Institut de Beauté; Philip Kingsley, world class hair and scalp trichological expert and founder of Philip Kingsley Trichological Clinics based in London and New York City; Anabel Kingsley, hair and scalp trichological expert; Ishi, hair care expert and owner of Salon Ishi based in New York City and MB York, LA- based makeup artist to the stars.
The site will also host exclusive online events to provide clients with real-time access to brand ambassadors from the most exclusive manufacturers, including Institut Esthederm, B. Kamins Laboratories, Juvena, Compagnie de Provence, Philip Kingsley, Arimino, Caretrico, Taylor of Old Bond Street, Ursa Major, Elemis, Du-Boa, Smile Heart Story and many more.
To shop for luxurious full and travel size beauty items as well as gain insights on the latest product and treatment trends, visit Travel Beauty’s site at: http://www.travelbeauty.com.
About Travel Beauty
Travel Beauty is an exclusive online destination offering the very best in luxury beauty and grooming products from around the globe, custom-curated by its panel of industry experts. It is the ultimate source of discovery for the finest luxury products, including a full range of natural and organic skin care, hair care, bath, body and grooming products. The company’s mission is to take the guesswork out of creating the ideal beauty regimen and make the best in global beauty readily accessible to customers in the U.S. All products that can be found on the Travel Beauty website have been approved by a panel of industry experts in the fields of beauty, grooming, hair and skin care. In addition to approving products, the Travel Beauty panel of experts shares their thoughts and guidance on all things beauty-related through content posted on the Travel Beauty site.