TurnTo Is Fastest-Growing UGC Solution Provider to the IR500

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Leading Online Retailers Are Switching to TurnTo

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“The market has been eager for a fresh, enterprise-grade alternative for Product Ratings & Reviews, and for faster, more effective innovation in related products like Community Q&A." George Eberstadt, CEO of TurnTo Networks

According to the newest data from the leading trade publication, Internet Retailer, TurnTo Networks Inc. is the fastest-growing user-generated content (UGC) solution provider to the “IR500” – the top 500 online retailers in North America.

Of the top three solution providers in Internet Retailer’s “Customer Reviews and Forums” category, only TurnTo showed significant growth from the 2014 tally to 2015. The number of top 500 retailers using TurnTo grew by 60% during the period, while the number using the other two declined 3% and 56% respectively.

Measured by the annual web sales of the retailers served, the results were even more dramatic. TurnTo grew 199% during the period, while one of the others grew only 2% and the other declined 22%. Additionally, the Internet Retailer 2015 research shows that almost two-thirds of the annual web sales of one of the others is represented by a single customer. Excepting this, TurnTo would rank second in this Internet Retailer category by a wide margin.

TurnTo attributes its growth to the introduction of new products, including Ratings and Reviews, as well as high customer satisfaction and retention. Continuing advances in TurnTo’s industry-leading Community Q&A product, such as instant answers and knowledge base integration, and TurnTo exclusives like Checkout Chatter have made the TurnTo UGC suite the new choice for innovation and value.

“We are pleased to be recognized as a leading provider of user-generated content solutions for top online retailers” said George Eberstadt, CEO of TurnTo Networks. “The market has been eager for a fresh, enterprise-grade alternative for Product Ratings & Reviews and for faster, more effective innovation in related products like Community Q&A. Our focus on product innovation and individualized customer service seems to be just what many stores and brands are looking for.”

Data from the IR500 survey by Internet Retailer are available at http://www.top500guide.com.

About TurnTo Networks
TurnTo provides the top-performing Community Q&A system, along with state-of-the-art Ratings & Reviews. With the most powerful engine for delivering answers from real product owners, store staff, brand reps, fan-sourced experts, and a store’s help center, TurnTo ensures the full range of shopper questions get great answers fast. Leading brands and retailers, including Saks, Sur La Table, L’Oreal USA, the Vitamin Shoppe, and Newegg use TurnTo’s tools (Q&A, Ratings & Reviews and Checkout Chatter) to improve conversion rates, increase customer satisfaction, and generate lots of unique content for SEO, while reducing call center inquiries and providing valuable insights. More information about TurnTo is available at http://www.turntonetworks.com.

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Michael Tran
TurnTo Networks
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