Ultimate Excursions Sees an Increase in Tourists to Australia Due to Surge in Arts and Cultural Travel

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Ultimate Excursions has seen an increase in the number of vacationers traveling to Australia for leisure activities relating to arts and culture unique to the region.

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Cultural and arts related travel is on the rise in Australia, as are the number of tourists arriving in the country each year. To compensate for this growth, top Australian destinations and attractions are offering more cultural opportunities to appeal to these types of travelers.

Australia is truly unique from all other destinations in the world. From its UNESCO World Heritage Sites, to its culturally rich cities, this remarkable destination is on the rise, in terms of tourism. Thanks to an increase in travelers who are looking for more than just a "theme park" type of experience, Australia is seeing a trend which first began in 2013. This trend, one that is showing an increase in the number of tourists who are choosing to participate in art and heritage-related activities, bodes well for this culturally rich destination.

According to research offered by the Website of Tourism Research Australia,http:// http://tra.gov.au/, Australia's leading provider of tourism intelligence, an interest in traditional arts and cultural heritage has led to a surge in international visitors from around the world. According to this data, the latest research shows that not only was there an increase in the number of international visitors, up 8% to 6.5 million, but in spending, as well. A record 32.5 billion in expenditures were recorded in just one year alone by visitors from the U.S., the U.K., Asia and across the globe. Further research shows that not only were the number of visitors from the U.S. up 10%, but international visitors from other destinations such as China, Singapore and Britain are also on the rise.

From botanical gardens to festivals and fairs, heritage sites including monuments to art and craft workshops and studios, the number of visitors who are both visiting and participating in these types of attractions and events is up over 22% across the board. This surge in growth appears to be quite steady and with these increased numbers, the added revenue generated by these number of visitors should lead to further growth, as the majority of these types of sites are reliant on tourism for a large amount of their budgets. A win-win for all those involved, Australia continues to embrace this new market growth and will likely do so for years to come.

Ultimate Excursions is a leader in the resort marketing and development industry. With over 75 years of combined experience, Ultimate Excursions has proven to be effective in all its projects. Some of our projects are the Acapulco Plaza in Acapulco, Pirámide Del Rey, Club Lagoon Cancun and the Xanadu Freeport Grand Bahama just to name a few. Ultimate Excursions can help with your project from concept to implementation. Specializing in sales and marketing, Ultimate Excursions and its professional staff can help with design, demographics and more.

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Garry M
since: 08/2015
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