This webinar will be invaluable for major brands working to maintain online brand control.
Chicago, IL (PRWEB) November 13, 2013
Channel IQ, the world’s leading provider of online pricing intelligence, brand protection, and channel management applications, will publicize the first webinar from their new “Know What You Don’t Know” series: Revealing Marketplace Seller Identity Secrets. This webinar is presented by David Howell, Channel IQ’s Director of Global Brand Protection, and Dustin Busmann, Channel IQ’s Senior Manager of Investigations and Enforcement. The webinar will cover a series of real world case studies and the various solutions and strategies taken to expose and uncover unauthorized sellers in online marketplaces like Amazon, Alibaba, and eBay.
The aim of the webinar is to cover topics including:
- The problem and how deep is it.
- Escalation mechanisms currently existing in online marketplaces.
- What eBay VeRO is and what it means to online vendors.
- Challenges specific to Alibaba and Aliprotect.
- Simple techniques to uncover sellers on Amazon.
The Revealing Marketplace Seller Identity Secrets webinar will be held on Wednesday, November 20, 2013 from 12:00 to 1:00 pm central time (1 pm EDT or 10 am PDT). Webinar registration is available online at: https://www1.gotomeeting.com/register/469443864
Attendees of the webinar will receive a complimentary copy of the new Channel IQ Guide to Revealing Seller Identities. This guide is in limited distribution and for attendees of this webinar only.
David Howell, a well regarded industry expert on online brand protection, has over 13 years of global experience in the development of online Brand Protection, Global Domain Management, and Reputation Management for fortune 1000 companies. David has consulted with brands such as Apple, GoPro, and Wal-Mart on their enforcement strategies and has collaborated with cross function teams such as legal, sales, and marketing. He has developed the most cost effective plans on various online methodologies and designs to protect brands. These plans provided timely, actionable results, which ultimately maximized the value for the brand.
Dustin Busmann has worked in the online brand protection and brand management industry for over 13 years and has extensive experience in Brand Protection research, UDRP writing, and global cctld Domain operations. He has consulted to a large number of Fortune 100 organizations. Dustin has implemented methodologies for seller exposure that have become the backbone of many corporate internal litigation processes. Most recently, he has been working closely with Law Enforcement, Federal, and Independent agencies to prevent the proliferation of Gray Market and Black Market goods.
About Channel IQ
Channel IQ is the leading provider of online price monitoring, authorized retailer management, and brand protection solutions to manufacturers, distributors, and retailers. Channel IQ provides real-time, online promotion, and pricing information, empowering major manufacturers and retailers like LG, Panasonic, Tumi, and Sennheiser to quickly and profitably handle channel issues and competitive situations. Only Channel IQ combines integrated reporting, interactive applications and services to enable manufacturers and retailers to automatically act on real-time data. For more information, visit http://www.channeliq.com.