Expert Heavy Equipment to Create Partnership with Dealers in the Middle East

One of the top wholesalers of used heavy equipment for various industries has jumpstarted an initiative to create partnerships with dealers in the Middle East.

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“We have built our reputation on being honest and reliable,” Wise stressed, before adding, “We are one of the only resellers that provide our customers with the added value of IRONcheck reports.”

League City, TX (PRWEB) October 27, 2013

Representatives with Expert Heavy Equipment today announced an initiative it has started in order to create strategic partnerships with heavy equipment dealers in the Middle East.

Milissa Wise, Director of Operations for Expert Heavy Equipment, whose company’s priority is to provide the best equipment at the absolute best pricing, explained that the Middle East is currently a market that Expert Heavy Equipment has not penetrated.

“We have, however, earmarked it as a first quarter, 2014 initiative,” Wise said of Expert Heavy Equipment, which receives currently 95 percent of its business from referral and loyal repeat customers.

“We are wholesalers of used heavy equipment and we’re looking for buyers in the Middle East,” Wise pointed out.

More specifically, Expert Heavy Equipment, according to Wise, is interested in United Arab Emirates (UAE), one of the world’s leading producers of oil.

In addition, UAE has the seventh largest proved reserves of both crude oil and natural gas, and is home to approximately 8 percent of global proven oil reserves and about 4 percent of natural gas.

“We have built our reputation on being honest and reliable,” Wise stressed, before adding, “We are one of the only resellers that provide our customers with the added value of IronCheck reports.”

This report, according to Wise, is extremely valuable to buyers globally, because it includes a full search of the nation's largest construction and farm equipment theft and ownership database.

“Before our clients purchase a used machine they will know the model, make and year verification,” Wise said. “It performed searches for theft, searches for Liens (UCC). In addition, we offer a pricing guide for used heavy construction equipment, specific to the machine of interest.”

Wise went on to note that creating partnerships with dealers in the Middle East is a win, win for both the company and Middle Eastern buyers. Due to the fact that currently there is not a standardized resource of assessing the value of equipment, the buyer becomes dependent on the appraiser/dealership/broker to provide them with a value, which is usually subjective.

“The report we provide reflects true market data from third party sources, so whether those in the Middle East are buying or selling, they can make an informed decision in order to get the best pricing,” Wise said. “We are continuing to grow at a rapid pace conducting business both nationally and internationally and we'd like dealers in the Middle East to become one of our many satisfied customers.”


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