Velcro Pay, The Merchant Service Marketplace, Launches Integrated Analytics Program Compressing Big Data For Small Business Owners.
(PRWEB) March 31, 2015 -- Velcro Pay brings transparency to the credit card processing industry by shopping the rates and services with multiple providers on behalf of small business owners to ensure the small business owner is matched with the correct processor for their specific business type. Velcro Pay acts as a protective shield for small business owners who might not understand the nuances of merchant services, they make sure the small business owner does not get themselves into a contract that is unfair or has inadequate services included for their needs.
Velcro Pay launched a new integrated analytics data program for merchant service clients, compressing Big Data for small business owners. Data aggregation is everywhere yet so few small businesses have the proper tools to access the data, understand the data and more importantly implement programs to take advantage of the data. Velcro Pay has a solution for business owners where the business owner can combine credit card transaction data with customer information data, like age, income, location and interests and have that information available in an online portal. There are many advantages of having access to integrated analytics such as: identifying the best customers and where to find them down to the zip code. Measure the performance of sales, locations and campaigns, as well as make smarter pricing and inventory adjustments. This program allows the small business owner to build a smarter business with less overhead and fixed costs.
The integrated analytics suite allows the business owner to gain deep insight into the customer's demographic and psychographic profiles that allow precision targeting for more effective marketing. The integrated analytics provides the ability for business owners to focus their marketing efforts in attracting their best clients, as the program gives them insight into who those clients are. “We are very excited to have the ability for our clients to have access to such an amazing tool to help them be more efficient with their marketing dollars” stated Matthew Loughran Executive Vice President of Velcro Pay. “ This program helps clients reduce their customer acquisition cost through technology and allows the business owner to have a better marketing message to match their target market” added Loughran.
About Velcro Pay
Velcro Pay was founded to assist small business owners in finding the right merchant service plan for their specific business vertical at the most competitive price on the market. Velcro Pay remains diligent in their goal to deconstruct and make transparent the process of acquiring merchant services for small business owners around the globe. To obtain more information please contact Velcro Pay at 877-901-6474 or http://www.VelcroPay.com
Marketing Department, Velcro Pay, http://www.velcropay.com/, +1 (877) 901-6474, [email protected]
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