Strategy Bridge International Launches New Web Presence

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Multimedia Effort Builds on Strategy Bridge's Position As Systems Engineering Thought Leader

The new format showcases each of our product lines – Strategic Management, Systems Engineering, and Project Management - Jennifer Teel, Web Project Manager

Strategy Bridge International, the leader in Systems Engineering professional development, has launched an expanded web presence, including new content and video. The project, lead by Jennifer Teel and Jacquelynn Leggett, extends Strategy Bridge's previous web site from a capabilities display to a more user interactive presence, with case study materials that might be useful to visitors.

"We wanted to establish a content-driven website that allows visitors to easily discover the scope of Strategy Bridge's service portfolio," explained Teel. "The new format showcases each of our product lines – Strategic Management, Systems Engineering, and Project Management with both capabilities and success stories."

"Many of our clients had experience in a single product or service. For example, we've delivered systems engineering training to NASA for nearly a decade, but NASA Executives had no knowledge of our strategy facilitation work in the intelligence community," added Leggett. "It's not that we hid our capabilities, but the previous website was not conducive for visitors to understand the extent of Strategy Bridge's capabilities. The new content is the first step in a comprehensive presence building."

"We'll be adding topical videos from Mark Wilson, Strategy Bridge's Chief Executive; from Systems Engineering topics to Strategy Development and Execution. We'll also be encouraging visitor engagement and participation through our blog," noted Paul AmRhein, Vice President of Business Development. "The new format includes case studies from client engagements and provides insight in the unique approach to each client relationship. The goal is for visitors to have a deeper understanding into our services. In addition, our thought leadership pieces highlight original thinking on practical ways to leverage theories in an organization or project."

"Like any successful project, Strategy Bridge needed to define the goal for the new website and then, working with Sparkem Studio, create the new visitor experience." observed Teel. "We are very happy with the results thus far and have a road map for future enhancements."

For more information regarding Strategy Bridge’s client successes or to learn more about the instructor and consultant opportunities that an industry leader can offer, visit our new website at

About Strategy Bridge

Strategy Bridge International enables clients to bridge the gap between strategy development and desired operating results through systems thinking, systems engineering, decision analysis, and project management. Strategy Bridge offers facilitated planning workshops and focused consulting to guide strategy and systems development, project planning, and decision-making. Strategy Bridge master instructors average over 25 years of practical on-the-job experience running complex projects and teach a full portfolio of tailored courses designed to improve organizational performance in systems engineering, project management, and leadership.

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