Ridgefield, WA (PRWEB) December 31, 2013
Marketing agencies looking for a white label provider of high quality SEO services, typically want to know exactly what work will be done on behalf of each client. There are two reasons for this. First they want to make sure that they are getting a good return on their investment (as compared to delivering similar services in-house). Second, they want to know that the strategies used by the private label provider won't get their client's website penalized for unnatural link building, over optimization or any of the other post-Panda and Penguin era penalties. To be completely transparent about its Local SEO strategy, white label SEO leader XLocal decided to publish the essence of its search optimization strategy online where potential agency partners can review all the details before joining.
The strategy details of the eXtreme Local SEO Program are available at xlocal.co. Founder Andrea Kropp breaks the strategy into 3 components:
- Phase I – The Build It phase creates great content on the client’s main domain and on associated ‘official’ linked pages. This content forms the foundation for all future work.
- Phase II - The Connect It phase focuses on making structured connections between the various content assets that clearly indicate that the content on the client’s website is the most relevant for the keyword query.
- Phase III - The Promote It phase focuses on increasing the visibility of the client's profile on secondary sites such as YouTube, LinkedIn or Yelp. As these sites begin to appear in the search results for the target query, the main website continues to rise while competitors are pushed away.
After pursuing this strategy for six months, it is not uncommon for all ten slots on the search results page to belong to a single local business. The smaller the city, the faster this result can be achieved. Screenshots documenting Local SEO results for the eXtreme Local strategy are available on the XLocal website.
XLocal is a private-label SEO company serving the needs of marketing and web design agencies that want to offer their local clients a high quality organic search optimization program to complement their own services.
About Andrea Kropp
Andrea Kropp is a seasoned SEO expert who consistently achieves superior results at below-average prices because of her unrelenting focus on content quality and process management. She is well networked in the SEO community and is continually testing new search optimization approaches and incorporating them into XLocal’s processes.