Changing Consumer Tastes Spurs Growth in the Global Market for Women’s and Girls’ Clothing, According to New Report by Global Industry Analysts, Inc.

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GIA announces the release of a comprehensive global report on Women’s and Girls’ Clothing markets. Global market for Women’s and Girls’ Clothing is projected to reach US$1.2 trillion by 2018, driven by rising disposable incomes and growing fashion awareness among masses.

Women’s and Girls’ Clothing: A Global Strategic Business Report

Follow us on LinkedIn - Global market for women’s and girls’ clothing is characterized by varied consumer tastes and ever changing fashion trends. Besides individual preferences, the desire to keep pace with fashion trends plays a vital role in shaping trends in the market. Compared to men’s apparel segment, the market for women’s wear is characterized by a greater degree of complexity and diversity owing to the availability of wide range of clothing products and accessories. Women are now willing to shell out a larger share of their disposable incomes and take extra effort in keeping pace with evolving fashion trends compared to their male counterparts.

Women’s and girl’s wear market is also expected to benefit from the pent up demand for clothing due to lower spending on apparel in the past few years, and the growing desire of women to update their wardrobes. In pursuit of looking good and stylish, modern women increasingly desire trendy clothing, and demand distinctiveness in styles, patterns and fabrics. Demand is also scaling up for natural fabric-based clothing. Adoption of advanced fibers including nanofibers and hybrid materials is expected to push market growth further in the coming years.

Other noteworthy trends include rise in plus size clothing for obese women, growing fad for denim wear among young girls, and comeback of vintage and the retro trend. A key category to benefit from the resurging demand is jeans, with women looking to purchase more pairs and at higher price ranges. Demand for trendy brands is also on the rise in comparison to conventional brands as the preference for separate wardrobes for workplace and weekends is being replaced by a comprehensive wardrobe addressing both needs. Unhealthy eating habits, sedentary lifestyles and the resulting increase in obesity among women, is creating huge opportunity for plus size clothing.

Women's & Girl's Blouses & Shirts represent the largest as well as fastest growing product segment. Western attire is increasingly gaining popularity in conventional markets such India and the Middle East. The retail landscape is also witnessing changes, with consumers increasingly opting to shop at specialty outlets as against department stores. Also, online stores and e-commerce is gaining prominence with growing number of women using the Internet to browse retail websites and purchase clothing.

As stated by the new market research report on Women’s and Girls’ Clothing, Europe represents the largest market worldwide. With a rapidly burgeoning fashion conscious population, Asia-Pacific is forecast to emerge as the fastest growing market with a compounded annual growth rate of 9.6% over the analysis period. Apparel retailers from the West are increasingly looking towards developing markets, where apparel spending remains strong. Additionally, with the rise in income levels of women, the expenditure on women’s apparel is picking up significantly in these markets.

Major players covered in the report include Amer Sports Corporation, Berkshire Hathaway, Calvin Klein, Guess, Inc., Joe Boxer Corp., Nike Inc., Tommy Hilfiger Corporation, Chico’s FAS Inc., Gymboree Corp., and Wal-Mart Stores Inc., among others.

The research report titled "Women’s and Girls’ Clothing: A Global Strategic Business Report" announced by Global Industry Analysts, Inc., provides a comprehensive review of market trends, drivers, issues, and strategic industry activities of major companies worldwide. The report provides market estimates and projections in US$ for product segments including Women's & Girl's Dresses, Women's & Girl's Suits & Coats, Women's & Girl's Blouses & Shirts, Women's & Girl's Slacks & Trousers, Women's & Girl's Underwear & Nightwear and Women's & Girl's Other Garments. Geographic markets analyzed include the US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia and Rest of Europe), Asia-Pacific (China, India and Rest of Asia-Pacific), Middle East, Latin America and Rest of World.

For more details about this comprehensive market research report, please visit –

About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.

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Global Industry Analysts, Inc.
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