Los Angeles, CA (PRWEB) January 03, 2014
On December 19, 2013, the L.A. Times published “Now on Yelp: Los Angeles County restaurant health grades”, an article that discusses an addition to Yelp listings that now includes health grades issued by County inspectors. In response, 5StarControl.com advises restaurants who have received a lower than par health grade to compensate for the low rating with excellent Yelp reviews from customers.
Though the Los Angeles County Department of Health has been assigning grades since 1997, this marks the first time that the information is made so readily available in a public search format. Restaurants are rated similar to academic grades with an A, B, C format. Now these health grades will display alongside reviews from customers on Yelp.
5StarControl believes that for restaurants with a lower than desired health grade, this new feature on Yelp could be detrimental to new business. As a result, 5StarControl.com provides a solution by offsetting the negative health grade with many positive reviews from satisfied customers.
“This new feature on Yelp is essentially adding another source for business reviews. For customers this can have an impact, but the review of a peer tends to provide more of an influence than a review from an authority. As Yelp displays more information, the value of customer reviews will not diminish and instead become more prominent,” says the senior editor of 5StarControl.com.
As the L.A. Times reports, Yelp has added a feature that displays health grades issued by County officials. For restaurants suffering from an undesirable health grade, 5StarControl.com presents the solution of balancing the negative reviews with positive customer reviews on Yelp. For those who need help with the direction of online marketing for their small local business, 5StarControl encourages those readers to study the information and watch the video found on 5StarControl.com.
5StarControl.com provides a marketing newsletter for small businesses who are looking to learn more about local internet marketing strategies and how to leverage Yelp reviews.