(PRWEB) January 05, 2014
On December 17, 2013 MarketingProfs.com published an article entitled “How Yelp Can Help... Small Businesses Take Advantage of Reviews” that provides a quantitative look at how much reviews on Yelp can impact the revenue of a business. In response, the marketing successes achieved by 5StarControl.com on behalf of small businesses confirm the assertion that Yelp reviews are a powerful revenue generator.
The article sheds a statistical light on the local internet marketing strategy of leveraging Yelp reviews to attract new customers for small businesses. Some of the important insights for small businesses provided include:
● Average revenue annual increases for small businesses with a Yelp account are between $8,000 and $23,000.
● 93% of consumers consult an online review website before making a purchase.
● 90% of users on Yelp report they are greatly influenced by other people’s opinions and reviews.
● 87% of small businesses have yet to create accounts on Yelp.
● 22% of small businesses that do have Yelp pages do not actually look at or monitor the listing.
All of the above statistics are confirmed by the local internet marketing successes achieved by 5StarControl.com. The numbers presented in the article and the experience of 5StarControl.com provide evidence that Yelp is one of the most important aspects of driving in new customers for small businesses, but one that is often underused. The senior editor of 5StarControl.com added, “We have discovered first hand the benefits of Yelp. Before starting 5StarControl.com we were running a small business. After realizing how we could leverage our Yelp profile to get in more new customers and-whabam!! our new business tripled in what seemed like days. I can attest, first hand, that Yelp should be used by all small business as a way to reach those who are looking for a business like yours.”
MarketingProfs.com published an article with statistics relevant to small businesses looking to market through online Yelp reviews. The work of 5StarControl.com confirms the statistics and concludes that Yelp presents a valuable marketing avenue for small businesses. If more information is wanted on how 5StarControl might be able to help increase revenue for a small business, watch this video found on 5StarControl.com.
5StarControl.com helps educate small businesses on local internet marketing strategies and how to manage customer reviews on Yelp.