Wines of Alsace USA Hosts Third Edition of Alsace Rocks in Los Angeles
June 24, 2022The third edition of Alsace Rocks, a trade, media and consumer campaign developed by Wines of Alsace USA in tandem with Teuwen Communications, is taking place in Los Angeles this June and July. The campaign kicked off earlier this month with trade and media tastings at Gjelina Restaurant in Venice and L & E Oyster Bar in Silver Lake. The Alsace Rocks LA program continues through July 14th, with in-store consumer wine tastings and promotions throughout the metro area. Tastings will include educational materials to support consumers’ understanding of the Alsace region.