New Clients with nParallel Experience Success at the 2014 Global Pet Expo Trade Show in Orlando
Minneapolis, MN (PRWEB) April 15, 2014 -- nParallel is pleased to announce the recent success of its new clients in the pet industry at the Global Pet Expo in Orlando, FL. Global Pet Expo 2014 marked the debut of trade show exhibit programs for new clients PM&J and Pawabunga, and also marked PetChatz’ second outing with its new booth. PetChatz previously exhibited in partnership with nParallel at the Super Zoo Show in the summer of 2013. PetChatz, whose parent company is Anser Innovation LLC, develops and produces interactive pet products. PM&J is a global manufacturer of pet beds, carriers, and other pet related textile products. Pawabunga is a start-up company pioneering innovations in pet toys, treats and fashion-ware.
With the slogan, “Pioneering technologies that connect the disconnected”, PetChatz by Anser Innovation is poised to revolutionize pet care. The PetChatz product allows you to interact with your pet while at work or away from home via a smart phone-like device. This device is affixed over a wall receptacle and allows for interaction with your pet via visual, audio, scent and treat dispersion. As PetChatz’ booth is a combination of purchased and custom rental pieces, the company relied on nParallel to springboard off the success the two companies shared with PetChatz’ debut at Super Zoo 2013 as it looked towards the 2014 trade show season. nParallel created a highly visible and impactful graphic back drop for PetChatz’ 20 foot booth space that allowed for a large scale rear projection presentation. With this newfound capability, PetChatz was able to increase the amount of people that could view its product, thus increasing the impact of its presence at the Global Pet Expo. “It is a true pleasure to work with the nParallel team. When we arrive at our trade shows we find our booth all set up, everything in order and looking great! I know it takes a lot of work but from our perspective, it appears seamless. We have found the nParallel team to be collaborative, attentive to our needs, reliable and timely. Working with you and your team has really reduced our stress levels at trade shows”, said Connie Jeurissen, Director of Customer Service & Inside Sales, Anser Innovation LLC.
PM&J came to nParallel on referral, with a need to strategically overhaul its trade show program. Underwhelmed with its previous trade show booth design, PM&J tasked nParallel with designing a booth that would stand out from the crowd with a distinct, appealing look. PM&J enjoyed collaborating with nParallel through the entirety of the creative process, and settled on a final booth design that allowed for a large amount of product to be displayed in a well-organized, on-brand, inviting setting. One key feature of the booth’s design was an inflatable ball-shaped hanging sign; this unique sign was successful at capturing brand recognition from all across the show hall. “Our entire team was impressed with the design of the booth”, said Kim Nguyen, Product Designer, PM&J.
Pawabunga also came to nParallal on referral and similarly to PM&J, was in need of a trade show program overhaul. Prior to coming to nParallel, the innovative nature of Pawabunga’s products was being underrepresented by the unorganized nature of its previous exhibit presentation. Pawabunga and nParallel worked hand in hand to craft a new booth that would accurately reflect the nature of its company and products, and present them in the most creative and effective manner possible. The result of Pawabunga and nParallel’s collaborative process was a dramatic and eye-catching booth that showcased Pawabunga’s brand and products in an impactful way. Notably, the combination of the company’s innovative products with nParallel’s stunning booth design was enough to gain Pawabunga coverage on The Today Show; the company’s “Bandana Bowls” product was featured as one of the top four best products overall at Global Pet Expo 2014. “The show was phenomenal! The booth looked stellar, and the crew onsite to set up and tear down could not have been more efficient or nicer to deal with. We are truly impressed and so thankful for you and nParallel for making the show the best to date for Pawabunga”, said Michael Porter, Vice President of Sales, Pawabunga.
About PetChatz
A division of Anser Innovations LLC, PetChatz is the first ever greet-and-treat videophone that allows pets and their owners to see, hear and speak to each other-even give a treat-from anywhere in the world. Anser Innovations works towards “pioneering technologies that connect the disconnected”, and focuses on markets where remote connection and interaction is difficult or impossible.
About PM&J
PM&J is a division of Wuxi Jinmao, LTD, a fully integrated manufacturer of pet beds, fabric, apparel and home goods. Wuxi Jinmao, LTD has been the leading manufacturer of pet beds in the US and European markets for over 14 years and PM&J, LLC has been selling direct to US retailers for over 5 years.
About Pawabunga
Pawabunga, LLC is dedicated to designing and developing first-to-market innovative pet products. Pawabunga’s brand promise is that its products are designed with pets’ safety in mind, manufactured from the highest-quality materials available and are creative, engaging and absolutely unlike anything you’ve ever seen before.
About nParallel
From inspiring exhibits, to innovative displays, to inventive fixtures, nParallel creates structural marketing solutions that personify brands and captivate customers. They are committed to forming partnerships with their clients, and are passionate about service excellence. Whether the venue for connecting with your customers is a show, a store, a mobile marketing environment, or your headquarters, the seasoned pros at nParallel will collaborate with you to fulfill your big-picture vision.
Jennifer Dobbs, nParallel, +1 (763) 231-4811, [email protected]
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