The Global Referral Management Market Will Be Valued at $2686.3 Million by 2019 - New Research Report by MarketsandMarkets
(PRWEB) March 19, 2015 -- The referral management market is categorized on the basis of type, component, delivery mode, end user, and region. By type, the market comprises self-referrals, professional referrals, and third-party referrals. The market, by component, is categorized into software and services. Based on delivery mode, the market is categorized into web-based, on-premise, and cloud-based. The market by end user is segmented into providers, payers, patients, and others. Based on region, the market is divided into North America, Europe, Asia, and the Rest of the World (Pacific countries, the Middle East & Africa, and Latin America).
A number of factors such as legislative reforms (for example, the Affordable Care Act (ACA) in the U.S.), increasing government initiatives to incorporate IT solutions in healthcare globally, rise in aging population and incidence of chronic diseases globally, and the shortage of nursing staff and doctors are driving the growth of this market. Referral management solutions also provide several benefits—they reduce costs, streamline operational processes, increase patient throughput, and improve the overall quality of healthcare. Their benefits are another factor boosting the adoption of these solutions.
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However, despite the numerous benefits of referral management solutions, certain barriers such as the failure to reduce outpatient attendance, lack of skilled healthcare IT professionals, and concerns regarding the security of patient data are hindering market growth.
The North American market dominated the global referral management market in 2014. The largest share of the market can be attributed to the various government initiatives that encourage the direct or indirect adoption of referral management solutions in the region. Similarly, government efforts to increase adoption of IT into healthcare, including referral solutions, in various countries in the European and Asian regions, as well as the need for providing quality care at affordable costs, are expected to stimulate the growth of the referral management market in those regions.
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