Being part of the Network will allow us to exchange best practices with other members, and help strengthen our products, processes and procedures, while offering our existing international customer base a larger global footprint.
PITTSBURGH, PA (PRWEB) November 07, 2013
Cross-Border Communications (CBC), Denmark’s only B2B advertising agency dedicated to international marketers, has joined the ranks of the MAGNET Global Network. The Marketing & Advertising Global Network (MAGNET) of leading independent advertising agencies is comprised of 40 members that collectively serve more than 1,000 clients worldwide, billing more than $2.7 billion dollars annually (USD) from offices in all major U.S. markets and around the world.
CBC’s award-winning, multi-national team supplies global branding and marketing services. Based in Copenhagen, Denmark, the company has extensive experience working within a variety of industries and specialty sectors, having supported many of Denmark’s largest and most respected business brands, as well as those from the Netherlands, Japan, U.S., UK and Dubai. They focus on Denmark’s major export segments, and have broad experience in the marine, engineering, business services, healthcare and technology sectors, working with global clients such as Danfoss, FLSmidth, Cobham SATCOM, Novozymes and J. Lauritzen.
For more than three decades, CBC has delivered demonstrable results through creative excellence on a global scale. CBC is skilled and experienced in creating the impact needed to launch new products, target niche segments and penetrate key markets. Given CBC’s specialty of helping marketers compete and succeed at an international level, the firm was eager to join forces with MAGNET.
“Being part of the Network will allow us to exchange best practices with other members, and help strengthen our products, processes and procedures, while offering our existing international customer base a larger global footprint,” said Ali Shah, CEO and managing director for CBC. “We believe our participation in MAGNET will help us develop an even more competitive proposition for new international customers, and we hope our experience benefits our fellow members in their international marketing endeavors.”
About Cross-Border Communications
Founded in Copenhagen in 1983, CBC helps B2B customers simplify and translate complex and technical propositions into powerful, emotive communications, resulting in more visible, distinct, international brands that offer a clear advantage. The firm’s 20 professionals work in cross-disciplinary groups, offering services in corporate branding, strategic marketing, lead generation and sales enablement. A top-20 Danish agency, the firm was ISO 9000 certified in 1995, and is a member of Denmark’s advertising industry association. For more information, visit http://www.cbc.dk.
About MAGNET Global Network
Providing global experts and local expertise, MAGNET agencies work with more than 1,000 consumer, retail, business-to-business and industrial clients worldwide. Members share experience, knowledge and ideas with partner agencies domestically and internationally, collaborating on business opportunities and enhancing their ability to compete, serve clients, grow and raise their standard of work in the advertising agency business. Member firms must also maintain a level of commitment to the network to stay in good standing. Currently comprising more than 40 agencies and affiliations, MAGNET is continually seeking to add leading independent agencies throughout the world. Visit http://www.MAGNETGlobal.org or on Twitter @MAGNETGlobalNet.