The "Middle-Age Spread" Isn't Inevitable: New Book Encourages Baby Boomers and Gen-X Professionals to Get Back in the Saddle to Fit, Healthy Life
Houston, Texas (PRWEB) July 09, 2013 -- A new book aims to help Baby Boomer and Generation-X professionals avoid getting weighed down by poor health and discouragement because they can’t find time for exercise or make poor nutritional choices at work and home.
Part informational, part inspirational, "Back in the Saddle to Fit: 10 Steps to Reclaiming Athletic Fitness for the Busy Professional" (ISBN-13: 978-1478704218; 114 pages; Outskirts; June 12, 2013; $20.95 on Amazon.com) provides strategies from a 40-something marketing communications professional and certified fitness trainer for adhering to a workout plan that requires less than 4 percent of the busy professional’s week.
“Research shows that Americans spend almost three hours each day watching television but only about 20 minutes exercising – if at all,” says author Darryl Ewing. “We don’t have to spend all day in the gym to reclaim athletic fitness. But if we believe we can’t spare 3.5 percent of our time each week investing in our long-term health, then things are out of balance.”
Back in the Saddle to Fit discusses the physiological realities of the 40-something athlete and the role exercise and better nutrition play in slowing the effects of aging. To overcome statistics that show an overwhelming number of people drop out of exercise after only six months, "Back in the Saddle to Fit" focuses on “mind readiness” to reject thoughts of “I’m too old” or “It’s too late.” The book includes inspiration from past and present professional athletes – like Texas Rangers executive and former catcher Jim Sundberg and Olympian Sanya Richards-Ross – and professionals who integrate fitness into their daily routine, like attorney and marathon enthusiast Larry Macon and Lakewood Church Pastor Joel Osteen.
Reclaiming athletic fitness isn’t only about the gym. "Back in the Saddle to Fit" promotes “eating like an adult,” which means stocking a healthy “desk pantry” at work to stave off hunger, and using the “60/40 Proposition” and a 55/25/20 carbohydrate/protein/fat ratio to make smart nutritional choices when faced with unhealthy food options. "Back in the Saddle to Fit" also includes a “Six-Pack Plan” for achieving lean abdominals, in part by eliminating the big three nutrition saboteurs – excessive fat, salt and sugar.
“Many adults of all ages never achieve a lean waist or six-pack abs not because they don’t put in the work in the gym,” Ewing says. “It’s because they unwittingly sabotage their hard work with poor food choices.”
"Back in the Saddle to Fit" is written with the busy Baby Boomer and Gen-X professional in mind. It’s only about 115 pages, getting readers through the book and back into the gym or on the basketball court in no time. Beyond the workout plan and nutrition chapters, the book discusses:
• how to effectively develop realistic fitness goals that can be measured;
• how to achieve work-life balance by setting “boundaries” on your personal time;
• genetic body types and the workout plan that works for each;
• the role of sleep in weight loss and muscle growth;
• the importance of being around others who are working toward their fitness goals – and,
• staying “in the arena” and not giving up even when others don’t offer support.
Two-thirds of Americans are overweight or obese. According to the U.S. Bureau of Labor Statistics “Time Use Survey” for 2012, Americans spend about five hours per day in leisure activity, with television-watching consuming almost three hours of that time and exercise less than 20 minutes. Only about a third of all American adults engage in regular leisure-time physical activity and 40 percent report no leisure-time physical activity at all, according to National Center for Health Statistics.
About Back in the Saddle to Fit: Back in the Saddle to Fit is a Houston-based fitness coaching initiative designed to inspire permanent exercise and nutritional lifestyle changes among Baby Boomer and Generation-X professionals who have allowed the complexities of life to get them off their fitness game. Back in the Saddle to Fit was founded by a marketing communication professional and half marathoner certified in personal fitness training by the American Council on Exercise. For more information, visit http://www.bitstofit.com.
About the Author: Darryl Ewing is a marketing communications professional with more than 15 years of media and corporate public relations experience. He has been certified in personal training by the American Council on Exercise since 2001. As a former full-time communications professional with three Fortune 500 companies and teaching journalism at the University of Texas and the University of Houston, Ewing understands the challenges of integrating fitness into a busy schedule. An avid runner since college, Ewing has completed several half marathons, several shorter distance runs and the Tough Mudder fitness challenge. He has a bachelor’s and master’s degree in newspaper journalism from the University of Texas and the Ohio State University, respectively. He has worked as a reporter and news desk supervisor at The Associated Press in Dallas. Follow the author on social media at: http://www.facebook.com/backtofit and twitter: http://www.twitter.com/bitstofit
For more information about "Back in the Saddle to Fit: 10 Steps to Reclaiming Athletic Fitness for the Busy Professional," visit http://www.bitstofit.com. The book can be ordered at Amazon.com or http://www.bitstofit.com
Darryl Ewing, Back in the Saddle to Fit, http://www.bitstofit.com, +1 713-750-9211, [email protected]
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