Yogurtland Celebrates 250th Location With New Store in Encinitas, California

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Continuing its aggressive growth path, Yogurtland's new location in Encinitas brings the company to the 250 store milestone.

Yogurtland's new location in Encinitas, CA is the company's 250th location.

"Our growth is driven by a combination of a great product made with passion and high quality ingredients, exemplary customer experience and a solid business model," said Larry Sidoti, Yogurtland's vice president of development.

Today Yogurtland, the ever-popular quickly expanding self-serve frozen yogurt pioneer, announces the opening of its 250th location. This new store, located at 260 N. El Camino Real Encinitas, California, marks a significant milestone for the industry-leading brand that has more than doubled its total locations over the past two years.

In recognition if its growth, Yogurtland was recently named to the prestigious Inc. 5000 list of fastest growing private companies in the US, and is the only frozen yogurt brand on the list. Earlier this year, Yogurtland expanded into New York and Boston as well as opened eight locations throughout Australia.

“Our growth is driven by a combination of a great product made with passion and high quality ingredients, exemplary customer experience and a solid business model with a long-term commitment to the market, our fans and our franchisees,” said Larry Sidoti, vice president of development at Yogurtland.

As the frontrunner in the recent frozen yogurt industry surge, Yogurtland is one of the nation’s first and largest self-serve frozen yogurt brands. The company has transformed the industry by reshaping a popular trend into a growing business by redefining dessert and delivering the ultimate culinary experience. Industry-watchers Franchise Chatter validates Yogurtland’s leadership position by naming the company the No. 1 frozen yogurt franchise for investors. *

At Yogurtland’s self-serve frozen yogurt shops, guests are greeted by a bright, contemporary décor and wall of sweet and tart yogurt flavors and a premium-topping bar filled with healthful and indulgent options. Paying by the ounce, guests can choose among 16 yogurt flavors to create their own delicious frozen treat and top it off their way.

Separating Yogurtland from competitors is the more than 80 different and customized flavors offered at its frozen yogurt shops. Whether traditional or exotic, each flavor uses real ingredients sourced from their origins for an authentic true taste. By controlling the entire frozen yogurt making process, Yogurtland has raised the standards for flavors and quality to new heights and much to the delight of millions of fans.

Yogurtland has locations in the US, Australia, Guam, Mexico and Venezuela with more than 100 additional locations scheduled to open over the next six months. The company is aggressively seeking franchise partners for its continued expansion in the US and internationally.

For franchising information, visit http://www.yogurt-land.com/franchise.


  • Franchise Chatter ranking published 4/10/13 on its website, based on its review of more than 25 frozen yogurt franchise offerings, using criteria that include growth of franchise, strength of management team, differentiators that set the companies apart from their competitors, independent research, and extensive interviews conducted with company executives and franchise partners.

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Barbara Caruso
Caruso Communications
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