She's Pink, She's Sassy and She's Got Messy Whiskers: It's Babymouse and She's Now an App

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Everyone’s favorite heart-loving, messy-whiskered rodent is, in true Babymouse fashion, breaking new ground. In 2014, Secret Builders have brought Babymouse to the App Store and Google Play.

Perfectly in time for Valentine’s Day, everyone’s favorite heart-loving, messy-whiskered rodent is, in true Babymouse fashion, breaking new ground. She dreams BIG and so, not satisfied with over 1.8 million award-winning graphic novels in print, being a plush doll, an ebook and even a musical, in 2014 Babymouse is an app. (Well, two apps actually, with more to come).

In Babymouse - Pop The Pic Word Puzzle Game, players pop squares to gradually reveal a picture from one of the Babymouse graphic novels. Based on what they see, the child then fills in a missing word from the sentence provided. While having fun, children are increasing their vocabulary, reinforcing spelling and comprehension skills and working on potentially tricky stuff like making inferences. Shannon Rosa, writer and iPad advocate called Babymouse - Pop the Pic Word Puzzle Game, “seriously fun...a kick even for those who have somehow never crossed over into the wonderful world of Babymouse.”

In the second app, Babymouse: Our Hero - Spot The Difference Game, children (and adults!) compare two versions of scenes from the Babymouse: Our Hero graphic novel, and tap on the screen where they see discrepancies. Great for enhancing visual processing and attention to detail, players of all ages can give their brains a workout as the game has tons of levels as well as beginner, expert and genius skill settings.

“Babymouse is a sassy character with a big imagination,” says Jennifer Holm, Babymouse’s co-creator and a New York Times-bestselling and Newbery Honor-winning writer. “In creating the comics, my brother Matthew and I deliberately tried to engage emerging and reluctant readers. Given the prevalence of tablets in kids’ lives now, apps seemed a logical way of trying to reach as many children as possible - to give them a fun experience that hopefully also encourages them to read. We’re hoping that this gives parents and educators another option for improving children’s skills and literacy.”

App Availability and Pricing:
Both apps are available on the App Store and Google Play.

Babymouse - Pop the Pic Word Puzzle Game is free with in-app purchases and you can download it from the App Store here: and from Google Play here:

There are two versions of Babymouse: Our hero - Spot The Difference Games, one is free with in-app purchases and the other version costs only 99 cents (USD, or equivalent amount in other currencies).

Download the free version from the App Store: and from Google Play:

Download the paid version from the App Store: and from Google Play:

About Babymouse:
Published by Random House, there are currently 17 titles in the Babymouse series, all of which are in print and can be purchased in the U.S., Canada (French), Brazil, Germany, Sweden, Spain, Italy and the United Kingdom.

Babymouse Queen of the World was the first graphic novel ever to be named a Notable Children’s Book by the American Library Association and novels in the series have won the 2013 Eisner Award, the 2006 Gryphon award, 2006 New York Book Show awards and seven IRA/CBC Children’s Choice awards.

For more about Babymousem visit her on the web at: and become a fan of hers on Facebook:

About Jennifer Holm and Matthew Holm:
Jennifer and Matthew Holm are the sibling team behind the Eisner Award-winning BABYMOUSE graphic novels for young readers, which have sold more than 1.8 million copies and won numerous awards. The Holms are also the creators of the IndieBound-bestselling graphic novel series SQUISH.

About Secret Builders:
With over 10 million players world wide, SecretBuilders creates engaging and enriching games for children by utilizing book content including existing art assets, text, and audio. Our App Factory platform leverages existing games on the one hand & existing premium content on the other to create high quality game apps. We work with publishers, authors and illustrators to go beyond eBooks and create a constellation of companion apps for each book, giving children a wholesome and complementary experience. Our partners include Harper, Pearson OUP, Chronicle and many other publishers and content owners. We are backed by Silicon Valley and Boston based venture firms and Angels including TEF and Launch capital.

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Fawad Qadri
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