SpendSmart Now in over 100 Markets

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SMS Masterminds, division of The SpendSmart Payments Company, Inc. and mobile and loyalty marketing solutions provider is now in over 100 markets around the United States, Mexico and Puerto Rico.

The Masterminds network of licensees is truly a powerhouse and great differentiator between us and virtually any other company out there.

SMS Masterminds, a division of The SpendSmart Payments Company, Inc. (OTCQB: SSPC), a provider of payment solutions that support smart spending habits, is proud to announce a new milestone: signing their 100th licensee.

A Masterminds licensee is someone who plans and directs an ingenious and complex enterprise, collaborating with entrepreneurs to generate profits by leveraging mobile and loyalty solutions. These licensees provide businesses owners with revolutionary mobile and loyalty marketing solutions, helping those business owners capture and remarket to their best customers. Most merchants see a return-on-investment several times higher than traditional media.

“When we first met the Masterminds team back in October, they were at 55 licensees, so you can imagine how pleased we are to see them virtually double their network in about 6 months,” SpendSmart President Bill Hernandez commented. “I've had a chance to meet some of these licensees - they're great people with a passion for making small businesses more successful.”

SMS Masterminds’ reputation for providing cutting edge technology, service and support has made them a trusted provider of mobile and loyalty marketing services nationwide, now with over 1.6 million consumers participating. The partnership with SpendSmart has an even more compelling solution for licensees, resulting in a record month for SMS Masterminds by bringing on 11 new licensees in March.

“The Masterminds network of licensees is truly a powerhouse and great differentiator between us and virtually any other company out there,” explained CEO Alex Minicucci. “They are trained, talented and motivated. This empowers us to provide hyper-local marketing strategies for our merchants in a way nobody else can.”

For more information or to learn about franchise opportunities, visit http://www.smsmasterminds.com or contact PR Coordinator Nicole Jacobsen at Nicole[at]smsmasterminds[dot]com or 877-541-8398 ext. 310.

About The SpendSmart Payments Company
The SpendSmart Payments Company, Inc. (OTCQB: SSPC) is making money smarter. The Company is expanding its prepaid debit card services from issuing its own cards to select user demographic segments, to the providing SpendSmart Program Manager services to third-party card issuers. The Company's primary product, the SpendSmart Prepaid MasterCard for teens, offers resources to families with teens who want to learn responsible spending habits. The SpendSmart card provides its users with modern methods of developing financial literacy, centered around a card solution for parents who aim to guide their teens in making sensible, economic choices. The card helps open the lines of communication between parent and teen by tracking spending in real time and, ultimately, creates teachable moments around smart spending habits. For more information, please explore http://www.spendsmartcard.com.

About SMS Masterminds
SMS Masterminds, a division of The SpendSmart Payments Company, Inc. (OTCQB: SSPC) is a technology company founded in 2009 by serial entrepreneur Alex Minicucci that is changing the way mobile marketing services are used by small and medium sized businesses. This new integrated, data-driven approach combines the core functions of SMS/text messaging, mobile web and email helping businesses create stronger relationships with their customers through the use of proprietary social and mobile marketing tools.

Safe Harbor Statement
Certain statements contained in this press release are "forward-looking statements" within the meaning of federal securities laws, including, without limitation, anything relating or referring to future financial results and planned business activities. Such statements are inherently subject to risks and uncertainties, which include, without limitation, those in Company reports filed with the SEC. The Company can give no assurance that such expectations will prove correct. Future events and actual results could differ materially from those statements.


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Nicole Jacobsen
SMS Masterminds
since: 08/2010
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