Caterpillar Joins TORC: The Off-Road Championship Presented by AMSOIL as Official Series Partner
Dana Point, CA (PRWEB) May 16, 2014 -- TORC: The Off-Road Championship Presented by AMSOIL, the nation’s premiere short-course, off-road racing series, has announced that Caterpillar Inc. has joined the series as the Official Heavy Equipment Partner for the 2014 TORC season. Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives.
Starting this season, Cat equipment will play a large role in developing and maintaining each race track throughout the racing series. TORC relies on a variety of Cat machines—including Compact Track Loaders, Wheel Loaders, Telehandlers, Small Track-Type Tractors and Motor Graders—in addition to water trucks, to build and maintain the race tracks for each event. Cat dealers and the Cat Rental Store will provide equipment and service at each location, in addition to hosting dozens of customers at each TORC series stop. In addition- NBC Sports and TORC will utilize Cat Entertainment Services for the Television trucks.
In addition to its role as a series partner, Caterpillar will provide its expertise in engineering, technology and construction to assist TORC in building and enhancing current and future race tracks. The focal project will be the ground-up construction of a brand-new course located in Sturgis, SD at the Buffalo Chip Powersports Complex. This project will showcase the advanced technology of Caterpillar products including machine performance tracking and Accugrade GPS and Laser Grading technologies.
As an Official Series Partner this season, Caterpillar will have significant brand visibility through media exposure including television, print, digital and social media as well as onsite branding and activation at TORC events.
To complement its series partnership, Caterpillar has tapped veteran TORC Team owner & driver Steve Barlow of Temecula, Calif., to compete in a Caterpillar branded PRO 2WD race truck for the remainder of the 2014 season. Barlow finished fourth in the #2 truck at the most recent two-day TORC event held at The Dirt Track at Charlotte Motor Speedway.
“We are extremely pleased to welcome Caterpillar as our Official Heavy Equipment Partner for 2014,” said TORC President BJ Birtwell. “Their expertise, advanced technology and state of the art equipment will be invaluable to our efforts in delivering unrivaled short-course, off-road action on the best tracks in the country.”
The remainder of the TORC season includes:
• June 14-15: Bark River, MI (Bark River International Raceway)
• June 28-29: Crandon, WI (Crandon International Off-Road Raceway)
• July 19-20: Bark River, MI (Bark River International Raceway)
• Aug 5-6: Sturgis, SD (Buffalo Chip Powersports Complex)
• Aug 30-31: Crandon, WI (Crandon International Off-Road Raceway)
For details on the June 14-15 event at Bark River International Raceway, visit http://torcseries.com/event-dates-schedule.
For more information on TORC: The Off-Road Championship, including NBC Sports episode premiere dates, visit http://www.torcseries.com or find TORC on Facebook at http://www.facebook.com/torc and on Twitter at @TorcOffRoad.
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About TORC
TORC: The Off-Road Championship Presented by AMSOIL is the nation’s premiere short-course, off-road truck racing series. Known as a collision between action sports and motorsports, TORC is the ultimate battleground for 900-horsepower race trucks competing to win the prestigious TORC National Championship. Fans from all over the world enjoy TORC through high-energy events as well as the TV broadcasts on NBC Sports. For more information, visit http://www.torcseries.com.
About Caterpillar
For nearly 90 years, Caterpillar Inc. has been making sustainable progress possible and driving positive change on every continent. Customers turn to Caterpillar to help them develop infrastructure, energy and natural resource assets. With 2013 sales and revenues of $55.656 billion, Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. The company principally operates through its three product segments - Resource Industries, Construction Industries and Power Systems - and also provides financing and related services through its Financial Products segment. For more information, visit caterpillar.com. To connect on social media, visit caterpillar.com/social-media.
Rachel Reenders, KCOMM, http://www.torcseries.com, 949-294-5095, [email protected]
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