Spark Hire Releases “How to Hire the Perfect Grad” Infographic

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As millions of college graduates enter the job market, Spark Hire’s Goldilocks-themed infographic encourages employers to bear in mind cultural fit.

How to Hire the Perfect Grad Infographic

We wanted to make an infographic that focuses on hiring for cultural fit since that’s the perfect quality to look for in these less experienced candidates.

Spark Hire (, the leading online video interviewing platform, has released a new infographic to help employers find the perfect grad for their company culture.

“Employers will soon receive a flood of applications from hundreds of college graduates,” says Josh Tolan, CEO of Spark Hire. “We wanted to make an infographic that focuses on hiring for cultural fit since that’s the perfect quality to look for in these less experienced candidates.”

Employers plan to hire 7.8% more new grads this year, as mentioned in the infographic, and starting salaries are expected to be 1.2% higher across the board. As employers take into account new grads for their positions, they must consider their cultural fit. Nearly half of all small business new hires fail within 18 months, and 89% of the cases can be attributed to poor company culture fit. Also, while 94% of executives believe a distinct organization culture is essential to workplace success, 70% of American workers are disengaged on the job.

Fortunately, the infographic details the three best hiring methods for assessing cultural fit to ensure a perfect match: video interviews, social media and employee referrals. Six in ten HR managers use video interviews to screen candidates and 94% of recruiters use social media to communicate with candidates. Take a look at these cultural fit tips, one listed for each hiring method, from the “How to Hire the Perfect Grad” infographic:

  •     Video Interviews: Ask behavioral questions in order to evaluate personality, career passion, and cultural fit.
  •     Social Media: Review social profiles for insight into a candidate’s personality, interests, and potential company culture fit.
  •     Employee Referrals: Encourage employees to refer great people in their networks who will fit into the corporate culture.

“Companies recognize the advantages of having workers that fit into their distinct organization culture,” says Tolan. “As graduation season is upon us, make cultural fit a priority for new grad candidates that show up on your doorstep.”

View the Infographic: How to Hire the Perfect Grad

About Spark Hire:
Spark Hire is the fastest growing video interviewing platform in the world. Offering a completely branded one-way and recorded live video interview platform, Spark Hire helps companies eliminate phone screens, gain more insight into candidates, and make amazing hires. No contracts, no setup fees. Unlimited video interviews starting at $49/month. For more information, visit

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