Bloomy Controls, Inc. Rebrands as “Bloomy”

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New name, logo, tagline, and website delineate progress and leadership.

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The abridged name “Bloomy” reinforces and extends the equity we’ve established from over 22 years of excellence.

Today at the NIWeek 2014 conference, Bloomy Controls, Inc. announced its rebranding as “Bloomy,” including a fresh new logo, bold new tagline, and new website. The new brand delineates the company’s steady progression from a regional systems and services provider, to a provider of products and platforms deployed nationally and internationally.

The trimmed name “Bloomy” unifies the entire organization, including the former “Bloomy Energy Systems,” which creates test, simulation, and monitoring products for battery, power grid, and electric vehicles; as well as “Bloomy Controls,” which provides products, platforms, custom turnkey systems, consulting, and training services for a range of industries including electronics, aerospace, defense, and medical devices. The new website is now live at

In its new tagline, the company boldly proclaims itself “The Leader in Automated Test, Data Acquisition, and Control Systems” which is earned through industry recognition and awards, such as “Outstanding Technical Resources – Platinum Level” repeat awards at NIWeek 2013 and NIWeek 2014. The company is a 22-year NI Alliance Partner, holding the top-level Platinum distinction since its inception, and now holds the Electronic Design, Embedded Control, and Vision specialties.

As Bloomy, the company plans to continue progressing its core products and platforms to customers regionally, nationally, and internationally. This includes its products and platforms for electronics functional test and battery management systems (BMS) test.

“The abridged name “Bloomy” reinforces and extends the equity we’ve established from over 22 years of excellence”, says Peter Blume, President of Bloomy, “while providing us the flexibility to grow our products, platforms, and services into new markets."

Readers are encouraged to visit the new website at, and to contact the company for more information.

National Instruments, NI, and NIWeek are trademarks of National Instruments. Bloomy, Bloomy Controls, and Bloomy Energy Systems are trademarks of Bloomy Controls, Inc.

Editor Contacts:
Austin West, austin.west(at)bloomy(dot)com, Marketing Communications

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Austin West
+1 (860) 298-9925 Ext: 27
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Peter Blume
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