RIDGELAND, Miss. (PRWEB) August 28, 2014
HORNE LLP has laid out the challenge to change the stereotypes of the accounting industry. The $67 million firm has more than feel-good emotions at stake, the future of the industry may hang in the balance.
Described by experts in the accounting industry as the “perfect storm,” a mass exit of Baby Boomers creating succession issues, poor leadership development strategies, new client demands, and high turnover rates are creating culture wars within firms that are threatening the life of public accounting as we know it.
Executive Partner Joey Havens believes that is a good thing. He, along with 500 team members at HORNE, are leading the crusade for culture change.
“Present day work culture within CPA firms and public accounting is eerily similar to quicksand,” Havens told a recent audience of managing partners at the 2014 HeadWaters Conference. “It’s quicksand that immobilizes our firms’ leadership to respond to the upcoming people drought and hinders our ability to rapidly change outdated, ineffective client service delivery models.”
HORNE’s response to the cultural quicksand is to declare war on the mainstays of public accounting. Everything is being questioned, and most things are changing. At last week’s 2014 HORNE Leadership Summit, the firm introduced “The HORNE Identity,” a creative video mapping out their target-culture destination.
“The public accounting industry is dominated by status quo approaches and absent are fierce, healthy debates on cultural challenges. The profession is facing an inevitable transformation and HORNE is challenging the status quo with their journey,” Havens said.
Join the revolution and watch The HORNE Identity.
HORNE is one of the top 50 accounting and business advisory firms in the country. With offices in Mississippi, Louisiana, Tennessee, Alabama and Texas, the firm focuses in health care, construction, financial institutions, franchise, government services, public and middle market and wealth advisory. For more information on HORNE LLP, visit http://www.hornellp.com.