Digital family protection company uKnow launches $3 million capital raise on EarlyShares

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uKnow, provider of 'smart tools that protect digital families,' is raising funds from accredited investors on EarlyShares


"Our company has expanded our commitment to make anyone in a digital family with a social networking account safer and more secure through tools that come at a low cost with a high subscriber value,” said Steve Woda, President and CEO of uKnow.

EarlyShares, the online platform for private investing, today announced the launch of a convertible debt investment offering for uKnow, a provider of smart technology tools that connect and protect digital families. uKnow is raising $3 million on EarlyShares to scale the business and execute on expansion plans. For more information on the investment opportunity, click here.

uKnow, headquartered in Arlington, Virginia, has created the world’s first digital family protection platform that powers solutions in two high-growth categories: Parental Intelligence and Social Identity Protection. The uKnowConnect platform powers the company’s two direct to consumer offerings, uKnowKids (Parental Intelligence) and uKnowID (Social Identity Protection), as well as web-based and mobile applications for leading Identity Theft, Desktop Security, Cable & Telecom and other service providers. uKnowConnect powers Comcast’s parental intelligence service, Family Sense® by Xfinity®, and the direct-to-consumer uKnowKids service has more than 30,000 subscribers.

The market for uKnow’s products is large and growing. Roughly 210 million people in the U.S. have a social profile on networks such as Facebook, Twitter, Instagram, and LinkedIn. uKnowKids’ addressable market focuses on the 37 million U.S. families with kids ages 9 to 17 that use social networks, email, or a mobile phone (or will soon). uKnowID addresses the 170 million active adult Internet user with a social networking account. The annual addressable market for uKnow's services exceeds $10 billion in the U.S. alone.

"uKnow was founded to help solve the very challenging problems facing parents in today’s digital age," said Steve Woda, President and CEO of uKnow. "Our company has expanded our commitment to make anyone in a digital family with a social networking account safer and more secure through tools that come at a low cost with a high subscriber value.”

“We’re at a point in our business lifecycle where additional funding will help us take uKnow to the next level,” Woda continued. “We look forward to working with EarlyShares to achieve a successful capital raise.”

"As a mother of two, I thoroughly understand the challenges of digital parenting and value uKnow’s goal to protect digital families,” said Joanna Schwartz, CEO of EarlyShares. “uKnow’s experienced management team is uniquely qualified to lead the company to a premier position in a large and growing market. We are pleased to be helping the uKnow team engage in an efficient and streamlined fundraise on the EarlyShares platform.”

Under current SEC regulations, only accredited investors who are registered users of EarlyShares are able to invest in uKnow and other private opportunities on EarlyShares. Interested investors can sign up here and fill out an accreditation questionnaire to determine if they are eligible to invest.

About EarlyShares
EarlyShares is the trusted platform that gives accredited investors direct access to vetted private investment opportunities. Under new securities regulations, EarlyShares streamlines the processes of private investing and capital raising to make the private finance market more efficient, transparent, and accessible for all parties involved. For more information or to join the 'Future of Investing,' visit

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Cristina Hermida
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David I. Barkoe
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