Anton Paar and Purdue University: The future of Rheology is now

Share Article

Attendees of this year’s Annual Meeting of The Society of Rheology were drawn to Anton Paar’s booth for a chance to win the world’s most accurate rheometer, “MCR 702 TwinDrive™.”

Winner of the MCR 702 Prof. Kendra Erk, PhD, of Purdue University

This year’s Annual Meeting of The Society of Rheology, held in Philadelphia, Pennsylvania, from October 5 to 9, 2014, has become the event of choice for anyone involved in rheological investigation- from industrial to academic and governmental institutions around the world. This year, Anton Paar arranged a drawing, inviting participants with the headline, “The Future Can Be Yours Now.” The prize: a brand-new MCR 702 TwinDrive™- valued at $200,000. The drawing was met with great excitement, elevating the success of the conference, which was already brimming with a record breaking number of attendees, papers and posters.

Tim Cassell, Vice President of Sales & Marketing at Anton Paar stated, “It is an honor for Anton Paar to participate in the Annual Meeting of the Society of Rheology, giving us the opportunity to engage with the leading rheologists in the world. The members give so much to the conference that it inspired us to contribute more. And what better way than to have a drawing for our leading research rheometer?”

“The future” of rheology, Anton Paar’s leading rheometer comes in the form of the ground-breaking MCR 702 TwinDrive™ rheometer. Simply put, this is the world’s most accurate and versatile rheometer. The key: two synchronous EC motors arranged in a perfectly balanced, highly accurate setup. Based on this TwinDrive™ technology, MCR 702 is the first rheometer ever to precisely cover all possible rheological applications – past, present and future. It can be employed in several test modes, from separate motor-transducer operation all the way to unprecedented counter-oscillation and much more, truly opening up countless paths for rheological innovation.

Finally, the time came to announce the winner during the Meeting’s poster session. We are excited to congratulate Professor Kendra Erk, Assistant Professor, School of Materials Engineering at Purdue University, as the proud owner of an MCR 702 TwinDrive™. The universally applicable rheological tool will help her go further in the scientific work of tomorrow. Professor Erk’s research group is investigating relationships between structure and property in a wide range of soft materials and complex fluids, from hydrogels to surfactant-stabilized emulsions. Having the TwinDrive™ system at her group’s disposal opens up entirely new possibilities regarding microscopical structure analysis, measurements at lowest torques and much more.

To learn more about MCR 702 TwinDrive, visit

For further information please contact Mr. Tim Cassell, Tel +1 (804) 550-1051 Ext. 179
E-mail: timothy.cassell(at)anton-paar(dot)com

Copyright © 2014, Anton Paar GmbH.and its subsidiaries. All rights reserved. Anton Paar and its logo are registered trademarks of Anton-Paar GmbH-Straße 20, 8054 Graz, Austria .All other trademarks are the property of their respective owners.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Kristen Hangey
Anton Paar USA
+1 (804) 550-1051 Ext: 118
Email >

Timothy Cassell
Anton Paar USA
(800) 722-7556 179
Email >
Follow >
Anton Paar USA
Like >
Anton Paar USA

Follow us on
Visit website